Feeds

IT firms band together to shrink carbon footprint

How green is your bandwagon?

Intelligent flash storage arrays

A group of UK IT firms has banded together to form The Green Initiative, a forum dedicated to helping companies learn more about how they can reduce their environmental impact.

Headed by Dan Sutherland, CEO of IT services firm Carrenza, the initiative was launched today at Internet World in London.

Sutherland says the initiative is really targeted at mid-market sized businesses. Larger firms, he argues, are likely to have a board person dedicated to managing environmental issues. Small companies can just get on with doing whatever they want to do.

"Companies with 200 plus employees can find it difficult. They are big enough to have enough regulatory control that the decision making can be slow," he told us.

The IT industry has a carbon footprint the same size as the airline business, according to analysts at Gartner, something Sutherland says is rather shocking to him.

The initiative will go live this week at www.greentechnologyinitiative.org. Sutherland says that over the next few months the site will be filled with downloadable information packs, guidelines for best practice, and so on.

"We'll be checking the numbers of downloads to give an idea of how well this is working," he told us. "But really, we'll need government support if this initiative is to have a long term future. We're meeting with Defra [Department for the Environment and Rural Affairs], and they are very keen on what we are doing."

Although Sutherland concedes that there is easy marketing mileage in being seen to go green, he insists that that is not the point of the initiative. It isn't designed to be proof of green credentials, but a place where information can be shared.

"Really, I haven't thought about what it could be beyond that. It needs to take its own path," he said. ®

Top 5 reasons to deploy VMware with Tegile

More from The Register

next story
Ex-US Navy fighter pilot MIT prof: Drones beat humans - I should know
'Missy' Cummings on UAVs, smartcars and dying from boredom
Facebook, Apple: LADIES! Why not FREEZE your EGGS? It's on the company!
No biological clockwatching when you work in Silicon Valley
The 'fun-nification' of computer education – good idea?
Compulsory code schools, luvvies love it, but what about Maths and Physics?
Doctor Who's Flatline: Cool monsters, yes, but utterly limp subplots
We know what the Doctor does, stop going on about it already
'Cowardly, venomous trolls' threatened with TWO-YEAR sentences for menacing posts
UK government: 'Taking a stand against a baying cyber-mob'
Happiness economics is bollocks. Oh, UK.gov just adopted it? Er ...
Opportunity doesn't knock; it costs us instead
Sysadmin with EBOLA? Gartner's issued advice to debug your biz
Start hoarding cleaning supplies, analyst firm says, and assume your team will scatter
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Cloud and hybrid-cloud data protection for VMware
Learn how quick and easy it is to configure backups and perform restores for VMware environments.
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.