Feeds

HP to sell low-cost ink

Change of attitude

Business security measures using SSL

Michael Hoffmann, the head of the European operations of HP's printer division, has told German daily Süddeutsche Zeitung that his company is going to sell low-cost ink alongside better quality cartridges.

Customers will be able to buy more than one type of cartridge: from low-cost ink for bulk-printing purposes, to high quality ink for printing photographs. The low-cost ink will cost as little as € 10, Hoffman told the German newspaper. He also promised that the price of printers will not rise as a result.

Kodak and Fujifilm recently announced similar plans.

The high cost of cartridges for home inkjet printers has infuriated customers for many years. The cost of ink-cartridge replacements often exceed the price of the printer. It also led to a sprawling industry of refill stations.

In the past, companies such as Hewlett-Packard tried to crack down on the cartridge refill industry. In 2005 HP asked a refill company in the US to stop using inks with the same chemical composition that's found in its patented brand of Vivera inks.

Printer ink is a $32bn market worldwide, but printer manufacturers keep losing market share to the refill industry. US chain Walgreens recently rolled out an inkjet refill service at many of its photo labs. About 1,500 of the chain's more than 5,000 stores now offer the service.

Cartridge World, the world's fastest growing ink cartridge refill franchise concept with $400m in annual revenues and 800 employees, has recently announced its expansion plans for Israel. ®

New hybrid storage solutions

More from The Register

next story
Half a BILLION in the making: Bungie's Destiny reviewed
It feels very familiar - but it's still good
Apple's big bang: iPhone 6, ANOTHER iPhone 6 Plus and WATCH OUT
Let's >sigh< see what Cupertino has been up to for the past year
Huawei ditches new Windows Phone mobe plans, blames poor sales
Giganto mobe firm slams door shut on Microsoft. OH DEAR
A SCORCHIO fatboy SSD: Samsung SSD850 PRO 3D V-NAND
4Gb/s speeds on a consumer drive, anyone?
Phones 4u website DIES as wounded mobe retailer struggles to stay above water
Founder blames 'ruthless network partners' for implosion
Get your Indian Landfill Android One handsets - they're only SIXTY QUID
Cheap and deafening mobes for the subcontinental masses
Apple's SNEAKY plan: COPY ANDROID. Hello iPhone 6, Watch
Sizes, prices and all – but not for the wrist-o-puter
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
Security and trust: The backbone of doing business over the internet
Explores the current state of website security and the contributions Symantec is making to help organizations protect critical data and build trust with customers.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.