Feeds

Is BSM entering the mainstream with a software guarantee?

Developers take note

High performance access to file storage

A question sometimes asked is "what do we need analysts for?" Well, according to Dr Jim White of Managed Objects, customers for new technology often select the short list for "requests for quotation" from the analyst's "Magic Quadrants", "Waves", or whatever. So, analysts help businesses choose sensible short lists for procurement.

However, when White asked the analysts how they select vendors for inclusion in their lists, they said they choose vendors their clients have asked them to investigate.

That sounds like its above-board and best-practice, but it seems to me it's really a bit of a circular argument. What about emerging approaches that no one knows they should be interested in yet; or newcomers to the field that no one has heard of? Or, innovative technologies that fall into the gap between established technologies? Are the analysts, in fact, a force for perpetuating the status quo, especially now they're extra-cautious after getting caught out by the dot com bubble?

If so, this probably explains why Managed Objects is so pleased to feature as a leading Business Service Management player in a new "Forrester Wave" report: Managed Objects Is One Of The Pioneers In Business Service Management, The Forrester Wave™ Vendor Summary, Q1 2007, (March 28, 2007) – read it here. It's not just that being recognised as a leader pleases White but that, until recently apparently, Business Service Management (BSM) itself was rather below the horizon for most analysts.

The other major player in BSM according to Forrester is BMC, of course, although the full report rates several other vendors too. What distinguishes Managed Objects is the way its BSM tools are architected for incremental introduction (you can address an immediate problem, so you can get immediate benefit from your investment, and expand this to a complete BSM solution later). It also integrates well with third party tools in a "best of breed" approach to BSM – with no need to replace working management tools or lock yourself into one vendor.

In addition, according to White, when Managed Objects asked Forester about further ways it could distinguish itself from the competition, Forrester suggested "software guarantees" – something I've been advocating for ages (see here, for example). So, Managed Objects now highlights that:

"We're so confident in our BSM solution, we guarantee our customer's success with our products. No other vendor we know of can make this statement and no other vendor has our near 100 per cent maintenance renewal rate to back it up," (see press release here).

Of course, a serious guarantee that means something has to be worded carefully (unlimited liability sounds good until you realise that this means the company risks going out of business from one company claiming, when its guarantee effectively becomes worthless for everyone else).

What this one means is that Managed Objects works with "milestone payments" – as I understand it, rather than negotiating a one-off payment, its gets paid as and when it delivers benefit. So, if it isn't delivering, its customers can move on with minimal penalty. Its excellent claimed customer renewal rate presumably means this is working as a business model. ®

High performance access to file storage

More from The Register

next story
Android engineer: We DIDN'T copy Apple OR follow Samsung's orders
Veep testifies for Samsung during Apple patent trial
This time it's 'Personal': new Office 365 sub covers just two devices
Redmond also brings Office into Google's back yard
Windows 8.1, which you probably haven't upgraded to yet, ALREADY OBSOLETE
Pre-Update versions of new Windows version will no longer support patches
Microsoft lobs pre-release Windows Phone 8.1 at devs who dare
App makers can load it before anyone else, but if they do they're stuck with it
Batten down the hatches, Ubuntu 14.04 LTS due in TWO DAYS
Admins dab straining server brows in advance of Trusty Tahr's long-term support landing
Half of Twitter's 'active users' are SILENT STALKERS
Nearly 50% have NEVER tweeted a word
Windows XP still has 27 per cent market share on its deathbed
Windows 7 making some gains on XP Death Day
Internet-of-stuff startup dumps NoSQL for ... SQL?
NoSQL taste great at first but lacks proper nutrients, says startup cloud whiz
Microsoft TIER SMEAR changes app prices whether devs ask or not
Some go up, some go down, Redmond goes silent
prev story

Whitepapers

Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
Five 3D headsets to be won!
We were so impressed by the Durovis Dive headset we’ve asked the company to give some away to Reg readers.
HP ArcSight ESM solution helps Finansbank
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Mobile application security study
Download this report to see the alarming realities regarding the sheer number of applications vulnerable to attack, as well as the most common and easily addressable vulnerability errors.