Feeds

Middle England battles Strategy Boutiques

Mother tongue menaced by 'product-set deep dives'

Intelligent flash storage arrays

Readers of the Daily Telegraph have got themselves into a bit of a tizz over alleged abuses our our beloved English language.

Since one correspondent wrote in to express his dismay at some linguistic outrage or other, Middle England has been falling over itself to decry the erosion of decent standards.

Among the examples to be found here, we have "gobsmacked", "train station" (instead of railway station) and "I'm good" (in reply to how are you?).

Shocking. One submission, though, struck a chord down here at Vulture Central. Take it away, Nick E:

The company for which I work has just been acquired by an American company.

Following the takeover, we have had to "align around the sales community". We "reach out" to other "communities", for example the "marketing community". The response to "How are you" is "I'm doin' good". Anything to be discussed after a meeting is "taking it offline". I'm not sure what "carving out" means, although we are all "on the same page" following the "product-set deep dives". Customers will be delighted to know that "going forward, we'll be solutionising our sweet spot".

Ah yes, it's that word "solution" again, as recently savaged by you, our beloved readers. Regarding the magnificent "product-set deep dives" and "taking it offline", both present fresh evidence that the Strategy Boutique menace still threatens western civilisation. Stay vigilant. ®

Bootnote

In response to the reader who wrote in earlier this week to complain about my use of the word "decimate" (see here), to mean "completely destroy" as opposed to the original sense of "kill one tenth" (punishment for errant Roman legions), I'd like to point out that the Spanish* word for horse (caballo) comes from the Latin "caballus" (= packhorse or mule).

I for one am not going to write to the Spanish press demanding an immediate reinstatement of the term "equus", which as any self-respecting English-speaking playwright knows, is the historically correct word.

*And the French, and the Italian, etc etc.

Internet Security Threat Report 2014

More from The Register

next story
Boffins who stare at goats: I do believe they’re SHRINKING
Alpine chamois being squashed by global warming
Not a loyal follower of @BritishMonarchy? You missed The QUEEN*'s first Tweet
Her Maj opens 'Information Age' at the Science Museum
Space exploration is just so lame. NEW APPS are mankind's future
We feel obliged to point out the headline statement is total, utter cobblers
Down-under record: Australian gets $140k for pussy
'Tiffany' closes deal - 'it's more common to offer your wife', says agent
Internet finally ready to replace answering machine cassette tape
It's a simple message and I'm leaving out the whistles and bells
FedEx helps deliver THOUSANDS of spam messages DIRECT to its Blighty customers
Don't worry Wilson, I'll do all the paddling. You just hang on
The iPAD launch BEFORE it happened: SPECULATIVE GUFF ahead of actual event
Nerve-shattering run-up to the pre-planned known event
Win a year’s supply of chocolate (no tech knowledge required)
Over £200 worth of the good stuff up for grabs
STONER SHEEP get the MUNCHIES after feasting on £4k worth of cannabis plants
Baaaaaa! Fanny's Farm's woolly flock is high, maaaaaan
Adorkable overshare of words like photobomb in this year's dictionaries
And hipsters are finally defined as self-loathing. Sort of
prev story

Whitepapers

Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
New hybrid storage solutions
Tackling data challenges through emerging hybrid storage solutions that enable optimum database performance whilst managing costs and increasingly large data stores.