Feeds

Warner chooses Telenor for mobile content deals

Welcome to Toon town

Beginner's guide to SSL certificates

3GSM Warner Music Group (WMG) will deliver music content to mobiles in both Europe and Asia in a deal with Norwegian mobile operator, Telenor.

The agreement will mean that WMG's large catalogue, including songs, ringtones and music videos, will be available through Telenor's network of mobile companies. The deal currently covers nine countries, Norway, Sweden, Denmark, Hungary, Serbia, Montenegro, Ukraine, Bangladesh and Pakistan.

WMG has also been flexing its digital music muscle in the Middle East and North Africa. In an agreement with Orascom Telecom's content provider Arpu+, which operates in 39 countries including Algeria, Italy, Tunsia and Egypt, will distribute mobile music products from Warner Music.

Both partnerships signal WMG's determination to break into new and emerging markets in digital entertainment.

Alex Zubillaga, executive vice president of digital stategy at WMG said: "This agreement highlights our commitment to responding to regional variations in the ways consumers access music and to developing digital music opportunities around the world."

Plans for how pricing will be structured for home users in the various regions that WMG will be delivering the content are yet to be revealed.

WMG will also be working with O-Media Holdings which operates in countries that include Jordon, Egypt and Lebanon in the hope that they can shape new ways of "connecting with music fans".

Naguib Sawiris, chairman and CEO of Orascom and O-Media Holdings said: "As we can see, mobile devices are becoming the gateway to happiness."

Orascom boosts an impressive 50 million subscribers which WMG will be keen to reach with the new deal.

Secure remote control for conventional and virtual desktops

More from The Register

next story
Of COURSE Stephen Elop's to blame for Nokia woes, says author
'Google did have some unique propositions for Nokia'
FCC, Google cast eye over millimetre wireless
The smaller the wave, the bigger 5G's chances of success
It's even GRIMMER up North after MEGA SKY BROADBAND OUTAGE
By 'eck! Eccles cake production thrown into jeopardy
Mobile coverage on trains really is pants
You thought it was just *insert your provider here*, but now we have numbers
Don't mess with Texas ('cos it's getting Google Fiber and you're not)
A bit late, but company says 1Gbps Austin network almost ready to compete with AT&T
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Cloud and hybrid-cloud data protection for VMware
Learn how quick and easy it is to configure backups and perform restores for VMware environments.
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.