Feeds

Users turn their noses up at mobile TV

Turn on, tune in, turn off again

Business security measures using SSL

3GSM It's not just the slow uptake of video services that should worry network operators, it seems that more than half of European users who've tried TV on the move decided it wasn't worth the effort. This data comes from a survey of 22,000 European users, commissioned by Tellabs and carried out by M:Metrics.

Cost is the biggest issue turning off users. Forty-five per cent of disconnections came down to money, but 24 per cent dropped the service because of quality and reliability issues.

Price and quality generally go hand-in-hand, so it's safe to assume that better quality would have reduced concerns about price.

Nearly 30 per cent of UK users cited quality as the reason they wanted out.

The study didn't establish what technology was being used, so unfortunately there's no opportunity to compare broadcast with narrowcast solutions. But overall it seems that users aren't enjoying the experience of video on the move and, once they've shown it off to their mates, seem to have little time for it.

This does not bode well for the industry, which is betting a great deal on consumers wanting video on the go and being prepared to pay for it. ®

New hybrid storage solutions

More from The Register

next story
Half a BILLION in the making: Bungie's Destiny reviewed
It feels very familiar - but it's still good
Apple's big bang: iPhone 6, ANOTHER iPhone 6 Plus and WATCH OUT
Let's >sigh< see what Cupertino has been up to for the past year
Huawei ditches new Windows Phone mobe plans, blames poor sales
Giganto mobe firm slams door shut on Microsoft. OH DEAR
A SCORCHIO fatboy SSD: Samsung SSD850 PRO 3D V-NAND
4Gb/s speeds on a consumer drive, anyone?
4K-ing excellent TV is on its way ... in its own sweet time, natch
For decades Hollywood actually binned its 4K files. Doh!
Phones 4u website DIES as wounded mobe retailer struggles to stay above water
Founder blames 'ruthless network partners' for implosion
Get your Indian Landfill Android One handsets - they're only SIXTY QUID
Cheap and deafening mobes for the subcontinental masses
Apple's SNEAKY plan: COPY ANDROID. Hello iPhone 6, Watch
Sizes, prices and all – but not for the wrist-o-puter
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
Security and trust: The backbone of doing business over the internet
Explores the current state of website security and the contributions Symantec is making to help organizations protect critical data and build trust with customers.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.