Feeds

CeBIT 'expecting €6m loss'

Turning a messe into a crisis

Designing a Defense for Mobile Applications

CeBIT, Europe's biggest IT tradeshow, is expecting a €6m loss this year due to declining visitors and exhibitors. Deutsche Messe AG has organised CeBIT in Hannover each spring since 1986, but attendance is dropping, with only 200,000 visitors in 2006.

CeBIT declined to confirm the expected loss, reported earlier this week by the Hannoversche Allgemeine Zeitung.

Initally, CeBIT had hoped for a €11m profit in 2007, but the floor space for exhibitions will probably shrink by 15 percent to less than 280,000 square meters. This year's tally of exhibitors will still be about 6,000, but big-spending exhibitors such as Konica Minolta, Lenovo, BenQ, Nokia and Motorola have all cancelled. CeBIT faces stiff competition from the IFA consumer-electronics show in Berlin and the mobile trade fair 3GSM in Barcelona.

According to Deutsche Presse-Agentur CeBIT will return to a more attractive structure for the show in 2008. The German IT industry association has already asked Deutsche Messe AG to focus more on a dedicated B2B audience.

This year's CeBIT is from March 15 to 21.®

The smart choice: opportunity from uncertainty

More from The Register

next story
BBC goes offline in MASSIVE COCKUP: Stephen Fry partly muzzled
Auntie tight-lipped as major outage rolls on
You! Pirate! Stop pirating, or we shall admonish you politely. Repeatedly, if necessary
And we shall go about telling people you smell. No, not really
Airbus promises Wi-Fi – yay – and 3D movies (meh) in new A330
If the person in front reclines their seat, this could get interesting
UK Parliament rubber-stamps EMERGENCY data grab 'n' keep bill
Just 49 MPs oppose Drip's rushed timetable
There's NOTHING on TV in Europe – American video DOMINATES
Even France's mega subsidies don't stop US content onslaught
Samsung threatens to cut ties with supplier over child labour allegations
Vows to uphold 'zero tolerance' policy on underage workers
Dude, you're getting a Dell – with BITCOIN: IT giant slurps cryptocash
1. Buy PC with Bitcoin. 2. Mine more coins. 3. Goto step 1
ITC: Seagate and LSI can infringe Realtek patents because Realtek isn't in the US
Land of the (get off scot) free, when it's a foreign owner
prev story

Whitepapers

Reducing security risks from open source software
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Application security programs and practises
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.