Feeds

Films fail to pull in the on-line punters

Shorter is better on the web

Business security measures using SSL

A survey of US internet users shows that while video content is popular, films are not. Only 5% of those who regularly watch video content on the internet have sat through a whole film sitting at their desk.

Amongst the sample of 1, 725 interviewed by API Research nearly 70% of those polled use internet video to watch short-form entertainment, such as news clips or the ballast which fills YouTube: with age being a pretty clear delineator between those two groups.

How many are getting their short-form content from subscription sites of an adult nature isn’t recorded.

Back in the days when interactive TV was going to change everything we talked a lot about the “lean-forward” experience of computer use, against the “lean back” TV-watching pose for which we were creating content.

For those with short memories: selling the web to TV-watchers went badly, so why should selling movies to computer-users fair any better?

Until the computer moves into the living room then selling films over the internet will remain a niche activity, but that’s not going to take long.

Providing a secure and efficient Helpdesk

More from The Register

next story
Brit telcos warn Scots that voting Yes could lead to HEFTY bills
BT and Co: Independence vote likely to mean 'increased costs'
Phones 4u slips into administration after EE cuts ties with Brit mobe retailer
More than 5,500 jobs could be axed if rescue mission fails
New 'Cosmos' browser surfs the net by TXT alone
No data plan? No WiFi? No worries ... except sluggish download speed
Radio hams can encrypt, in emergencies, says Ofcom
Consultation promises new spectrum and hints at relaxed licence conditions
Blockbuster book lays out the first 20 years of the Smartphone Wars
Symbian's David Wood bares all. Not for the faint hearted
Bonking with Apple has POUNDED mobe operators' wallets
... into submission. Weve squeals, ditches payment plans
This flashlight app requires: Your contacts list, identity, access to your camera...
Who us, dodgy? Vast majority of mobile apps fail privacy test
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
WIN a very cool portable ZX Spectrum
Win a one-off portable Spectrum built by legendary hardware hacker Ben Heck
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Security and trust: The backbone of doing business over the internet
Explores the current state of website security and the contributions Symantec is making to help organizations protect critical data and build trust with customers.