Skip to content

Biting the hand that feeds IT

The Register ®


Related Whitepapers

[Print][Mobile][Alerts]

IBM boss parachutes into virtual Devil's Island

Careful where you land, Sam

Published Friday 10th November 2006 11:52 GMT

IBM is packing chairman and CEO Sam Palmisano off to Second Life.

Yes, the CEO of the world's most venerable technology company faces the prospect of rubbing virtual shoulders with middle-aged men pretending to be teenage girls, deranged Big Brother contestants, and the ubiquitous giant furry penises.

Of course, that's not the plan as such.

According to Reuters, which of course has its own Second Life bureau, Palmisano will be blowing into the virtual world for a "town hall" meeting with some 7,000 Chinese employees and to "speak with the more than 250 IBM employees on one of the company's virtual islands".

Big Blue has the biggest Second Life presence of any real Fortune 500 company, apparently. In fact, we reported earlier this year on how IBM is using the digital world of Second Life as an "an on-screen virtual analogue of a business".

But let's face it. Palmisano is a man with a fierce and questioning intellect. He's bound to want to take a late night walk from the virtual hotel his executive team have booked him into and get a grip on just what the commercial opportunities there are in Second Life. Let's just hope they don't get a grip on Sam.

And we've got to ask the question - what sort of IBM employees are marooned on a virtual island? Is this a reward for a lifetime of hard graft? A strange virtual incentives plan? Or is it some sort of corporate penal colony. Or worse, a corporate furry penile colony? ®

Track this type of story as a custom Atom/RSS feed or by email.
Previous Article Next Article
whitepaper title

The Perfect (Virtual) Marriage

Get consistent virtual machine storage savings of 50% (often as high as 90%) with virtually no performance impact with NetApp deduplication..
whitepaper title

Gartner Paper: US Data Centers

U.S. enterprise data centers face considerable space and energy constraints over the next few years. Download this free independent report to read more..
Whitepapers

Top 20 storiesAll The Week’s HeadlinesArchiveSearch