Feeds

MPAA scouting for young hearts and minds

Copyright badges for everyone!

Build a business case: developing custom apps

The top brass at the Motion Picture Association of America (MPAA) must have spent the entire weekend drinking champagne and smoking Cuban cigars after their latest spectacular PR coup.

Because the MPAA understands the Jesuit saying "Give Me the Child Until He Is Seven and I Will Show You the Man", Los Angeles Boy Scouts can now, lucky them, earn badges for understanding how copyright works and why piracy is bad.

The scouts will have the basics of copyright law hammered into their young minds, and to win the badge will have to know five types of copyrighted works and three kinds of copyright theft.

The youngsters will also be taken on a field trip, possibly to a movie studio, to learn how piracy harms people.

According to an Associated Press report, the movie industry developed the curriculum for the badge, which shows the international copyright symbol, a film reel and a music CD.

"Working with the Boy Scouts of Los Angeles, we have a real opportunity to educate a new generation about how movies are made, why they are valuable, and hopefully change attitudes about intellectual property theft," MPAA chairman Dan Glickman said in a statement on Friday.

The badge isn't a merit badge, which means the scouts don't actually have to win one to progress through the ranks. Other such activity patches include ones for conservation or volunteering work. ®

The essential guide to IT transformation

More from The Register

next story
Microsoft exits climate denier lobby group
ALEC will have to do without Redmond, it seems
Caught red-handed: UK cops, PCSOs, specials behaving badly… on social media
No Mr Fuzz, don't ask a crime victim to be your pal on Facebook
Barnes & Noble: Swallow a Samsung Nook tablet, please ... pretty please
Novelslab finally on sale with ($199 - $20) price tag
Ballmer leaves Microsoft board to spend more time with his b-balls
From Clippy to Clippers: Hi, I see you're running an NBA team now ...
Kate Bush: Don't make me HAVE CONTACT with your iPHONE
Can't face sea of wobbling fondle implements. What happened to lighters, eh?
Video of US journalist 'beheading' pulled from social media
Yanked footage featured British-accented attacker and US journo James Foley
Amazon takes swipe at PayPal, Square with card reader for mobes
Etailer plans to undercut rivals with low transaction fee offer
Assange™: Hey world, I'M STILL HERE, ignore that Snowden guy
Press conference: ME ME ME ME ME ME ME (cont'd pg 94)
Call of Duty daddy considers launching own movie studio
Activision Blizzard might like quality control of a CoD film
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
7 Elements of Radically Simple OS Migration
Avoid the typical headaches of OS migration during your next project by learning about 7 elements of radically simple OS migration.
BYOD's dark side: Data protection
An endpoint data protection solution that adds value to the user and the organization so it can protect itself from data loss as well as leverage corporate data.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?