Feeds

Hyped technologies for 2006

Gartner tips Web 2.0 for the trough

The Power of One Infographic

Don't invest in a technology just because it is being hyped, and don't ignore a technology just because it is not living up to early expectations. So says Gartner, which today released its annual hype cycle for emerging technologies.

The cycle assesses the maturity, impact and adoption speed of 36 key technologies and trends during the next 10 years.

It puts Web 2.0 at what Gartner calls the "peak of inflated expectations" – although technologies like mobile phone payments and enterprise Instant Messaging have matured from the "trough of disillusionment" to climb the "slope of enlightenment".

Each technology takes a path from a trigger point – when the product is launched and generates press interest, up to the peak of inflated expectations, down into the trough of disillusionment, after failing to meet these expectations, and then up the slope towards the "plateau of productivity".

This year's hype cycle highlights three major themes that are experiencing significant activity and which include new or heavily hyped technologies, where organisations may be uncertain as to which will have most impact on their business: Web 2.0, Real World Web, and Applications Architecture.

1. Web 2.0

Web 2.0 is a collective term for internet technologies and business models that, for the most part, let people collaborate and share information online. Particular focus has been given to user-created content, lightweight technology, service-based access and shared revenue models.

Web 2.0 technologies rated by Gartner as having transformational, high or moderate impact include:

Social Network Analysis (SNA) is the use of information and knowledge from many people and their personal networks. It involves collecting massive amounts of data from multiple sources, analysing the data to identify relationships and mining it for new information. It enables new ways of performing vertical applications that will result in significantly increased revenue or cost savings for an enterprise. Gartner rates it as high impact and capable of reaching maturity in less than two years.

Gartner said SNA can successfully impact a business by being used to identify target markets, create successful project teams and serendipitously identify unvoiced conclusions.

Ajax is also rated as high impact and capable of reaching maturity in less than two years. Ajax is a collection of techniques that web developers use to deliver an enhanced, more responsive user experience in the confines of a modern browser (for example, recent version of Internet Explorer, Firefox, Mozilla, Safari or Opera).

A narrow-scope use of Ajax can have a limited impact in terms of making a difficult-to-use web application somewhat less difficult. However, even this limited impact is worth it, says Gartner, and users will appreciate incremental improvements in the usability of applications.  High levels of impact and business value can only be achieved when the development process encompasses innovations in usability and reliance on complementary server-side processing (as is done in Google Maps).

The Essential Guide to IT Transformation

Next page: 2. Real World Web

More from The Register

next story
BBC goes offline in MASSIVE COCKUP: Stephen Fry partly muzzled
Auntie tight-lipped as major outage rolls on
iPad? More like iFAD: We reveal why Apple fell into IBM's arms
But never fear fanbois, you're still lapping up iPhones, Macs
Amazon Reveals One Weird Trick: A Loss On Almost $20bn In Sales
Investors really hate it: Share price plunge as growth SLOWS in key AWS division
Bose says today is F*** With Dre Day: Beats sued in patent battle
Music gear giant seeks some of that sweet, sweet Apple pie
There's NOTHING on TV in Europe – American video DOMINATES
Even France's mega subsidies don't stop US content onslaught
You! Pirate! Stop pirating, or we shall admonish you politely. Repeatedly, if necessary
And we shall go about telling people you smell. No, not really
Too many IT conferences to cover? MICROSOFT to the RESCUE!
Yet more word of cuts emerges from Redmond
Chips are down at Broadcom: Thousands of workers laid off
Cellphone baseband device biz shuttered
Twitch rich as Google flicks $1bn hitch switch, claims snitch
Gameplay streaming biz and search king refuse to deny fresh gobble rumors
prev story

Whitepapers

Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
Seven Steps to Software Security
Seven practical steps you can begin to take today to secure your applications and prevent the damages a successful cyber-attack can cause.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.