Feeds

Mobile Instant Messaging? Not mentioned in Microsoft study...

Why so shy?

The Power of One Infographic

Microsoft has a software platform called Windows Mobile, which includes - free - an Instant Messenger client for MSN or Windows messenger. Microsoft has a research study out on IM. Mobile? Doesn't get a mention. Why so shy?

This research was conducted by Vanson Bourne amongst 800 Information Workers in the UK, on behalf of Microsoft's Unified Communications Group - and it suggests, unsurprisingly, that more business IT strategies should include IM. But the advantages of IM on a mobile platform seem to have eluded Vanson Bourne.

"Business and IT decision makers need to seriously consider incorporating IM technology into their IT strategy," said the official release, quoting Neil Laver, Head of Sales and Marketing, Unified Communications Group at Microsoft UK. Official sanction, he says, would "ensure their enterprises, irrespective of size, benefit from the increased productivity it brings," he concluded. "Corporate IM tools allow businesses to do this in a secure and manageable way ensuring their employees using it adhere to company policy compliance."

The research shows that the stable door is open, and the horse has bolted. Business use is flourishing: "Instant Messaging technology has become a vital communication and productivity tool for Information Workers across businesses in the UK with 50 per cent of employees using IM at work." But the software is not official; individual workers are installing it on their own PCs.

"People are primarily using IM to communicate with colleagues with 58 per cent using IM to communicate with colleagues in the same office and as many as 74 per cent communicating with their colleagues based in other offices," opines the writer of the report, adding: "An overwhelming 70 per cent of IM users believe the technology facilitates quick decision making therefore saving them, and their employers, time which is undoubtedly a key driver for its use across UK businesses of all sizes today."

Is it insecure? You bet it is: "Corporate IM tools allow businesses to do this in a secure and manageable way" - that's another way of saying that without the use of these corporate tools, these are consumer applications, written in the innocent days before Sarbanes-Oxley, and with no audit trail.

Is this also true of the IM client on a Windows mobile phone? Well, yes. Is that why the report fails to mention it? Well, duh...

Copyright © Newswireless.net

The Power of One Infographic

More from The Register

next story
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
Major problems beset UK ISP filth filters: But it's OK, nobody uses them
It's almost as though pr0n was actually rather popular
Microsoft unsheathes cheap Android-killer: Behold, the Lumia 530
Say it with us: I'm King of the Landfill-ill-ill-ill
All those new '5G standards'? Here's the science they rely on
Radio professor tells us how wireless will get faster in the real world
Apple orders huge MOUNTAIN of 80 MILLION 'Air' iPhone 6s
Bigger, harder trouser bulges foretold for fanbois
Yorkshire cops fail to grasp principle behind BT Fon Wi-Fi network
'Prevent people that are passing by to hook up to your network', pleads plod
US freemium mobile network eyes up Europe
FreedomPop touts 'free' calls, texts and data
Oh girl, you jus' didn't: Level 3 slaps Verizon in Netflix throttle blowup
Just hook us up to more 10Gbps ports, backbone biz yells in tit-for-tat spat
prev story

Whitepapers

Top three mobile application threats
Prevent sensitive data leakage over insecure channels or stolen mobile devices.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
Application security programs and practises
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.