Feeds

World Cup scores roaming bonanza for operators

Fußball fever

The Essential Guide to IT Transformation

Football fans traveling to Germany will spend an estimated €36.5m on mobile calls, text and video messages during this month's World Cup.

The anticipated spending adds up to a roaming bonanza for mobile operators, according to analysts at Informa Telecoms and Media.

Its estimate is based on around one million football fans clocking up an average of €36.50 in roaming charges during their stay. A typical roamer is expected to send eight text messages, make 10 voice calls and receive around six calls during their visit, it reckons. An average of one data session and an MMS message per punter is also anticipated.

This assessment is based on roaming usage patterns and pricing trends due to be examined in detail in a forthcoming Informa report, Global Mobile Roaming, due out in Q3 2006.

"Recent price cuts announced by operators such as Orange and Vodafone are going to benefit fans of teams inside the European Union but it's worth remembering that 21 of the teams in the tournament are from non-European countries. They will be paying a lot more to call home than European supporters," Informa Telecoms and Media chief research officer Mark Newman said.

"A Brazilian fan will be charged as much as €3.50 per minute to call Brazil from Germany - three times what it will cost a European supporter. Many may opt for purchasing local SIM cards or other alternative roaming solutions," he added.

As a result of these high charges, some fans may opt to stock up on local SIM cards or ditch the phone altogether in favour of email. ®

Boost IT visibility and business value

More from The Register

next story
Scotland's BIG question: Will independence cost me my broadband?
They can take our lives, but they'll never take our SPECTRUM
Trying to sell your house? It'd better have KILLER mobile coverage
More NB than transport links to next-gen buyers - study
iWallet: No BONKING PLEASE, we're Apple
BLE-ding iPhones, not NFC bonkers, will drive trend - marketeers
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
Speak your brains on SIGNAL-FREE mobile comms firm here
Is goTenna tech a goer? Time to grill CEO, CTO
NBN Co adds apartments to FTTP rollout
Commercial trial locations to go live in September
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Backing up Big Data
Solving backup challenges and “protect everything from everywhere,” as we move into the era of big data management and the adoption of BYOD.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.