Feeds

Irish SMEs bamboozled by technology

Mobiles the answer to daunting tech, says O2

Reducing security risks from open source software

Irish mobile operator O2 released results of its survey which it claims shows that "complexity turns business users off technology" and that many companies surveyed found technology "too confusing".

The third annual TNS MRBI poll of small and medium-sized businesses for O2 reveals that 21 per cent of SMEs found technology too confusing. This figure rises to 26 per cent in firms employing between one and three people.

The survey also found that security and virus issues are big turn-offs for firms using technology, with 21 per cent citing this as their major criticism. Reliability was an issue for seven per cent, while 15 per cent are "fed up" with spam.

Marketing director for O2 Ireland Paul Farrell (unsurprisingly) said mobile phones were the answer to all these ills. "If the mobile sector can continue to deliver critical business services, like email, in a user friendly manner, then the mobile, whether it is a phone or BlackBerry, will increasingly become the communications device of choice for many business users," he said.

Just under one third of those surveyed by O2 described their personal computer skills as poor or non-existent, while 50 per cent rated their PC skills as average.

The survey shows 35 per cent of SMEs use texting (SMS) for business purposes - up six points from last year's survey. In addition, 37 per cent use texting frequently for business purposes, up from 26 per cent last year.

"Young people were the first to identify and exploit the benefits of texting. This study, and indeed our own experience with customers, suggests that many firms are now discovering the business benefits as well," added Farrell.

According to the research, only 37 per cent of SMEs have a website. "Twenty-eight percent of firms employing less than three people have a website which is perhaps understandable, but we were a little surprised that only 56 per cent of those employing more than 10 people possess a website."

O2 Ireland commissioned TNS MRBI to survey 300 owners, managers, or directors of Irish businesses employing less than 250 employees.

Copyright © 2006, ENN

Seven Steps to Software Security

More from The Register

next story
BBC goes offline in MASSIVE COCKUP: Stephen Fry partly muzzled
Auntie tight-lipped as major outage rolls on
iPad? More like iFAD: We reveal why Apple fell into IBM's arms
But never fear fanbois, you're still lapping up iPhones, Macs
Amazon Reveals One Weird Trick: A Loss On Almost $20bn In Sales
Investors really hate it: Share price plunge as growth SLOWS in key AWS division
Bose says today is F*** With Dre Day: Beats sued in patent battle
Music gear giant seeks some of that sweet, sweet Apple pie
There's NOTHING on TV in Europe – American video DOMINATES
Even France's mega subsidies don't stop US content onslaught
You! Pirate! Stop pirating, or we shall admonish you politely. Repeatedly, if necessary
And we shall go about telling people you smell. No, not really
Too many IT conferences to cover? MICROSOFT to the RESCUE!
Yet more word of cuts emerges from Redmond
Chips are down at Broadcom: Thousands of workers laid off
Cellphone baseband device biz shuttered
Twitch rich as Google flicks $1bn hitch switch, claims snitch
Gameplay streaming biz and search king refuse to deny fresh gobble rumors
prev story

Whitepapers

Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
Seven Steps to Software Security
Seven practical steps you can begin to take today to secure your applications and prevent the damages a successful cyber-attack can cause.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.