Feeds

Dell Googles itself

Tells Microsoft 'It's been great, but...'

Build a business case: developing custom apps

Dell broke the heart of another long time amour this week, ditching Microsoft in favour of Google as the pre-installed search engine on its machines.

According to a rash of US reports, Eric Schmidt told an investor conference yesterday that Dell PCs are to be Googled, with the search giant's desktop, toolbar, search engine, and home page all lovingly pre-installed. Previously, Dell customers would see their new machines spark into life plastered with Microsoft logos. The tie-up will cover the vendor's SME and consumer machines, according to reports, and may extend to some enterprise systems.

This is the second time in a fortnight that Dell has called a long-time partner and said: "We need to talk."

Dell, the quintessential Wintel house, announced last week that it would for the first time use AMD parts in its hardware.

In a third piece of desperate shape shifting, the vendor which pioneered the direct model to market announced this week that it would open its own retail outlets in the US.

Anyone would think Round Rock's finest was trying to invent itself in the face of slowing revenue growth and sliding profits Hang-on, it has just reported slowing revenue growth and sliding profits.

Is the world's biggest PC vendor having some sort of mid-life crisis? Here at El Reg we're dreading the moment Michael calls us and says, "it's not you, it's me", before kick starting his newly-bought Harley and riding off into the sunset, singing "I want to break free". ®

The Power of One Infographic

More from The Register

next story
BBC goes offline in MASSIVE COCKUP: Stephen Fry partly muzzled
Auntie tight-lipped as major outage rolls on
iPad? More like iFAD: We reveal why Apple fell into IBM's arms
But never fear fanbois, you're still lapping up iPhones, Macs
White? Male? You work in tech? Let us guess ... Twitter? We KNEW it!
Grim diversity numbers dumped alongside Facebook earnings
Bose says today IS F*** With Dre Day: Beats sued in patent battle
Music gear giant seeks some of that sweet, sweet Apple pie
HP, Microsoft prove it again: Big Business doesn't create jobs
SMEs get lip service - what they need is dinner at the Club
ITC: Seagate and LSI can infringe Realtek patents because Realtek isn't in the US
Land of the (get off scot) free, when it's a foreign owner
Amazon Reveals One Weird Trick: A Loss On Almost $20bn In Sales
Investors really hate it: Share price plunge as growth SLOWS in key AWS division
Dude, you're getting a Dell – with BITCOIN: IT giant slurps cryptocash
1. Buy PC with Bitcoin. 2. Mine more coins. 3. Goto step 1
prev story

Whitepapers

Top three mobile application threats
Prevent sensitive data leakage over insecure channels or stolen mobile devices.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.