Feeds

Bulldog ties distie deal with Tesco

Every little helps

5 things you didn’t know about cloud backup

Bulldog, which was told by the ad watchdog to be more upfront about its pricing, has struck a distribution deal with supermarket giant Tesco.

CDs enabling punters to sign up to Bulldog's broadband and phone service will be available at some 300 Tesco stores in a bid to boost sales.

That CDs will not be stocked at all of Tesco's 1,800 UK stores is down to Bulldog's status as a local loop unbundling (LLU) operator. So far it's managed to install its kit in around 400 BT exchanges and expects this number to double by September.

Even so, by the end of 2006 it will only have access to around half of UK homes with the Cable& Wireless (C&W) owned ISP cherry picking the most lucrative exchanges to provide its own brand of comms to consumers.

The ISP said the distie deal would be "increasing general awareness that consumers do have a real choice of communications provider".

Seeing the firm hauled over the coals on the BBC's consumer affairs programme Watchdog last autumn also helped the ISP "increase general awareness", but probably not in a way execs would enjoy. ®

Secure remote control for conventional and virtual desktops

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
So, Apple won't sell cheap kit? Prepare the iOS garden wall WRECKING BALL
It can throw the low cost race if it looks to the cloud
EE fails to apologise for HUGE T-Mobile outage that hit Brits on Friday
Customer: 'Please change your name to occasionally somewhere'
Time Warner Cable customers SQUEAL as US network goes offline
A rude awakening: North Americans greeted with outage drama
We need less U.S. in our WWW – Euro digital chief Steelie Neelie
EC moves to shift status quo at Internet Governance Forum
BT customers face broadband and landline price hikes
Poor punters won't be affected, telecoms giant claims
prev story

Whitepapers

Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Advanced data protection for your virtualized environments
Find a natural fit for optimizing protection for the often resource-constrained data protection process found in virtual environments.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.