Feeds

Rumsfeld: US govt insufficiently tech-savvy

Administration's PR 'a five-and-dime store' in an 'eBay world'

Next gen security for virtualised datacentres

US Defence Secretary Donald Rumsfeld has made a speech lamenting the US government's lack of technology in its media operations. He described the administration's PR as "a five-and-dime store" in an "eBay world".

His main point in the four-page soliloquy is that the US Government is less new media-savvy than its detractors. Ironically, many of the administration's detractors have been pointing that out in the media for some time.

In the speech to the Council on Foreign Relations, Rumsfeld complained that while terrorists and such like hate the States 24/7, the Pentagon's PR office only works nine to five.

Here's Rummy's bleeding-edge shopping list of what he sees as the main battlegrounds in the propaganda struggle: Email, blogs, Blackberries, instant messaging, digital cameras, a global internet with no inhibitions, mobile phones, handheld video cameras, talk radio, 24-hour news broadcasts and satellite television.

Whether Mr Rumsfeld is aware of the impending injunction that threatens to bring down the Blackberry network this week is unclear.

To illustrate the "dangerous deficiency" in technologies, Rumsfeld points to last year's deadly riots in the Muslim world over an inaccurate Newsweek report of soldiers flushing a copy of the Koran down a Guantanamo Bay john: "Once aware of the story, the US Military, appropriately, and of necessity, took the time needed to ensure that it had the facts before responding - having to conduct interviews and pore though countless documents, investigations and log books. It was finally determined that the charge was false. But in the meantime the lives had been lost and great damage had been done."

The Pentagon's propaganda machinery needs a little technogrease to compete with the bloggers, reckons Rummy. "In this environment, the old adage that 'a lie can be half way around the world before the truth has its boots on' becomes doubly true with today's technologies," he said. ®

The essential guide to IT transformation

More from The Register

next story
MEN WANTED to satisfy town full of yearning BRAZILIAN HOTNESS
'Prettier, better organised, more harmonious than if men were in charge'
Cops baffled by riddle of CHICKEN who crossed ROAD
'Officers were unable to determine Chicken's intent'
Yes, but what are your plans if a DRAGON attacks?
Local UK gov outs most ridiculous FoI requests...
Drunkards warned: If you can't walk in a straight line, don't shop online, you fool!
Put it away boys. Cover them up ladies. Your credit cards, we mean
Why your mum was WRONG about whiffy tattooed people
They're a future source of RENEWABLE ENERGY
Murder accused DIDN'T ask Siri 'how to hide my roommate'
US court hears of cached browser image - not actual request
Chomp that sausage: Brits just LOVE scoffing a Full Monty
Sales of traditional brekkie foods soar as hungry folk get their mitts greasy
prev story

Whitepapers

5 things you didn’t know about cloud backup
IT departments are embracing cloud backup, but there’s a lot you need to know before choosing a service provider. Learn all the critical things you need to know.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Backing up Big Data
Solving backup challenges and “protect everything from everywhere,” as we move into the era of big data management and the adoption of BYOD.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?