Feeds

UK e-tailers 'to lose £1bn over Christmas'

Careless. Very careless

Internet Security Threat Report 2014

Poor communication is costing British online retailers up to £1bn in Christmas sales this year.

Research from the Voice Commerce Group (VCG) has found that although internet shopping is experiencing unprecedented growth in 2005, retailers face losing approximately 20 per cent of their potential sales this holiday season.

Ecommerce experts the Interactive Media in Retail Group (IMRG) have estimated that online sales in the run-up to Christmas will be worth some £5bn.

But the VCG study shows that more than half of all potential transactions that are not followed through are being abandoned because customers feel they lack enough information to finish the sale.

With 24 million British shoppers turning to online shops this Christmas, retailers stand to lose £42 per potential customer, the report claimed.

"Many abandoned transactions could be saved by including a simple 'click to call' link on retail websites," said Nick Ogden, president of the VCG.

Ogden said that by providing consumers with the option of talking to a sales assistant could give them more confidence and help shop owners fulfil more potential transactions. ®

Copyright © 2005, Startups.co.uk

Internet Security Threat Report 2014

More from The Register

next story
WHY did Sunday Mirror stoop to slurping selfies for smut sting?
Tabloid splashes, MP resigns - but there's a BIG copyright issue here
Spies, avert eyes! Tim Berners-Lee demands a UK digital bill of rights
Lobbies tetchy MPs 'to end indiscriminate online surveillance'
How the FLAC do I tell MP3s from lossless audio?
Can you hear the difference? Can anyone?
Inequality increasing? BOLLOCKS! You heard me: 'Screw the 1%'
There's morality and then there's economics ...
Google hits back at 'Dear Rupert' over search dominance claims
Choc Factory sniffs: 'We're not pirate-lovers - also, you publish The Sun'
EU to accuse Ireland of giving Apple an overly peachy tax deal – report
Probe expected to say single-digit rate was unlawful
While you queued for an iPhone 6, Apple's Cook sold shares worth $35m
Right before the stock took a 3.8% dive amid bent and broken mobe drama
prev story

Whitepapers

A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Beginner's guide to SSL certificates
De-mystify the technology involved and give you the information you need to make the best decision when considering your online security options.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.