Feeds

Tesco targets incest demographic

Bold marketing initiative

Security for virtualized datacentres

Its motto may be "Every Little Helps", but surely there are depths which UK supermarket monolith Tesco will not trawl in order to squeeze a smidge more cash from the shopping public?

That Tesco pitch in fullWe'd like to think so but, sadly, the truth is dark indeed. Following Asda's highly-successful TV ad campaign, which featured a young mum patting her backside in order to indicate how much cash she'd saved by choosing to shop at one of Britain's other supermarket monoliths, Tesco has decided to skip the MILF allusions and go straight for the Home Counties incest demographic, as the attached photo demonstrates.

We doubt that alternative supermarket monolith Sainburys will take this bold campaign lying down and, since its motto is "Try something new today", we dread to think exactly what its Strategy Boutique is planning. ®

Bootnote

Thanks to Malc for the snap, captured at the Knowle branch of Tesco in Bristol last night. The mind boggles.

Providing a secure and efficient Helpdesk

More from The Register

next story
Are you a fat boy? Get to university NOW, you PENNILESS SLACKER
Rotund types paid nearly 20% less than people who didn't eat all the pies
Emma Watson should SHUT UP, all this abuse is HER OWN FAULT
... said an anon coward who we really wish hadn't posted on our website
Japan develops robot CHEERLEADERS which RIDE on BALLS
'Will put smiles on faces worldwide', predicts corporate PR chief
Bruges Booze tubes to pump LOVELY BEER underneath city
Belgian booze pumped from underground
Let it go, Steve: Ballmer bans iPads from his LA Clippers b-ball team
Can you imagine the scene? 'Hey guys, it's your new owner – WTF is that on your desk?'
Amazon: Wish in one hand, Twit in the other – see which one fills first
#AmazonWishList A year's supply of Arran scotch, ta
SLOSH! Cops dethrone suspect - by tipping over portaloo with him inside
Talk about raising a stink and soiling your career
Ingredient found in TASTY BEER is GOOD for your BRAIN
You only have to drink 2k litres a day to see the effect...
Oz carrier Tiger Air takes terror alerts to new heights
Don't doodle, it might cost you your flight
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.
The next step in data security
With recent increased privacy concerns and computers becoming more powerful, the chance of hackers being able to crack smaller-sized RSA keys increases.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.