Feeds

AMD paints white-box notebook vision

Speed time to market

Internet Security Threat Report 2014

AMD is to develop a series of barebones notebook PCs in a bid to bring OEMs and system builders into the company's fold, the chip maker said yesterday.

Speaking at the firm's annual analyst conference, Marty Seyer, head of AMD's microprocessor business, said the system would bundle AMD processors, integrated chipsets from ATI and Nvidia, plus ancillary I/O chips.

Seyer said the systems would help smaller computer-makers bring notebooks to market more quickly, CRN reports.

With almost all of the world's laptops being designed and manufactured in Taiwan, there's a ready supply of no-name notebooks for smaller computer-makers to buy in, rebadge and ship out. But just as they've opted for barebones desktops they can kit out themselves, it has been suggested such firms will favour similarly empty notebook chassis which they can customise and differentiate. Intel has been pushing this idea for some time, and now so is AMD.

AMD also hopes the move will bring it wider support for its mobile processors, which have languished somewhat in the shadow of Intel's Centrino platform. ®

Providing a secure and efficient Helpdesk

More from The Register

next story
Will.i.am gets CUFFED as he announces his new wristjob, the PULS
It's got four KILOWATTS of something, apparently
Don't wait for that big iPad, order a NEXUS 9 instead, industry little bird says
Google said to debut next big slab, Android L ahead of Apple event
Netscape Navigator - the browser that started it all - turns 20
It was 20 years ago today, Marc Andreeesen taught the band to play
A drone of one's own: Reg buyers' guide for UAV fanciers
Hardware: Check. Software: Huh? Licence: Licence...?
Apple SILENCES Bose, YANKS headphones from stores
The, er, Beats go on after noise-cancelling spat
Jaguar Sportbrake: The chicken tikka masala of van-sized posh cars
Indian-owned Jag's latest offering curries favour with us
The Apple launch AS IT HAPPENED: Totally SERIOUS coverage, not for haters
Fandroids, Windows Phone fringe-oids – you wouldn't understand
Here's your chance to buy an ancient, working APPLE ONE
Warning: Likely to cost a lot even for a Mac
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Win a year’s supply of chocolate
There is no techie angle to this competition so we're not going to pretend there is, but everyone loves chocolate so who cares.
Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.