Feeds

AMD paints white-box notebook vision

Speed time to market

Choosing a cloud hosting partner with confidence

AMD is to develop a series of barebones notebook PCs in a bid to bring OEMs and system builders into the company's fold, the chip maker said yesterday.

Speaking at the firm's annual analyst conference, Marty Seyer, head of AMD's microprocessor business, said the system would bundle AMD processors, integrated chipsets from ATI and Nvidia, plus ancillary I/O chips.

Seyer said the systems would help smaller computer-makers bring notebooks to market more quickly, CRN reports.

With almost all of the world's laptops being designed and manufactured in Taiwan, there's a ready supply of no-name notebooks for smaller computer-makers to buy in, rebadge and ship out. But just as they've opted for barebones desktops they can kit out themselves, it has been suggested such firms will favour similarly empty notebook chassis which they can customise and differentiate. Intel has been pushing this idea for some time, and now so is AMD.

AMD also hopes the move will bring it wider support for its mobile processors, which have languished somewhat in the shadow of Intel's Centrino platform. ®

Intelligent flash storage arrays

More from The Register

next story
Hi-torque tank engines: EXTREME car hacking with The Register
Bentley found in a hedge gets WW2 lump insertion
What's MISSING on Amazon Fire Phone... and why it WON'T set the world alight
You fought hard and you saved and earned. But all of it's going to burn...
Trousers down for six of the best affordable Androids
Stylish Googlephones for not-so-deep pockets
Download alert: Nearly ALL top 100 Android, iOS paid apps hacked
Attack of the Clones? Yeah, but much, much scarier – report
Fujitsu CTO: We'll be 3D-printing tech execs in 15 years
Fleshy techie disses network neutrality, helmet-less motorcyclists
prev story

Whitepapers

Go beyond APM with real-time IT operations analytics
How IT operations teams can harness the wealth of wire data already flowing through their environment for real-time operational intelligence.
5 critical considerations for enterprise cloud backup
Key considerations when evaluating cloud backup solutions to ensure adequate protection security and availability of enterprise data.
Getting started with customer-focused identity management
Learn why identity is a fundamental requirement to digital growth, and how without it there is no way to identify and engage customers in a meaningful way.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Simplify SSL certificate management across the enterprise
Simple steps to take control of SSL across the enterprise, and recommendations for a management platform for full visibility and single-point of control for these Certificates.