Feeds

3 UK lets subscribers be video stars

Popping your backside on the copier is so last century

Choosing a cloud hosting partner with confidence

Forget all those glossy images of high-powered financiers during due diligence and making stock trades on their 3G mobiles.

Hutchison-owned operator 3 UK reckons what customers really want is to be able to download video of complete strangers making complete idiots of themselves – and to upload their own pratfalls.

See Me TV is one of a raft of new services the telco unveiled today as it said it would “form its business” around three areas. Communications, Entertainment, and Information services.

3 UK chief executive Bob Fuller said that with a couple of years experience of running a 3G phone service, it was clear that while some customers do indeed want to download stock quotes, many many more want to watch TV trailers, make video calls, and just watch people do stupid things.

Fuller pitched 3's entertainment service as both an adjunct to traditional TV services – ie trailers for broadcast shows, clips, highlights – and as a TV channel in its own right. The firm said it is looking to sign on a media agency to help it win ad contracts from potential advertisers.

And if advertisers aren’t underwriting content, customers will be paying for it themselves. Fuller and other execs repeatedly emphasized that the firm intended to charge its audience for content.

Fuller clearly wants to harvest revenue from other telco’s customer bases, saying, “Shouldn’t other networks users be able to access our world.”

On the See Me TV service punters will pay 50p for each clip they upload, and will get 1p, every time another punter downloads the clip. Once a punters’ clip(s) generate 1,000 hits, they’ll get a tenner.

No doubt 3 UK hopes that tenner will be recycled back into its coffers, via its revamped music download service, for example. Customers paying 3’s rate of £1.50 for a track downloaded to their mobile will also get a PIN allowing them to download the track to their PC, and from there to whatever device they wish.®

Providing a secure and efficient Helpdesk

More from The Register

next story
Crouching tiger, FAST ASLEEP dragon: Smugglers can't shift iPhone 6s
China's grey market reports 'sluggish' sales of Apple mobe
Sea-Me-We 5 construction starts
New sub cable to go live 2016
EE coughs to BROKEN data usage metrics BLUNDER that short-changes customers
Carrier apologises for 'inflated' measurements cockup
Comcast: Help, help, FCC. Netflix and pals are EXTORTIONISTS
The others guys are being mean so therefore ... monopoly all good, yeah?
Surprise: if you work from home you need the Internet
Buffer-rage sends Aussies out to experience road rage
EE buys 58 Phones 4u stores for £2.5m after picking over carcass
Operator says it will safeguard 359 jobs, plans lick of paint
MOST iPhone strokers SPURN iOS 8: iOS 7 'un-updatening' in 5...4...
Guess they don't like our battery-draining update?
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.
Beginner's guide to SSL certificates
De-mystify the technology involved and give you the information you need to make the best decision when considering your online security options.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.