Feeds

Microsoft CRM RSS feeds on the books

Challenging Salesforce.com?

Secure remote control for conventional and virtual desktops

Microsoft is introducing RSS to its fledgling customer relationship management (CRM) suite. The company is working on features that enable users of its Dynamics CRM to receive updated sales information through subscriber-based Really Simple Syndication (RSS) feeds. RSS is expected in the third edition of Microsoft's CRM software.

Chris Capossela, corporate vice president for the information worker product management group, told Microsoft's Professional Developers' Conference (PDC) today that customers or partners of companies who use Dynamics CRM could subscribe to RSS services which post updates about information like price quotes.

An RSS feed means customers will not need to run a query every day to get quotes, he said: "We believe RSS will be transformed into a platform that embraces business applications. We see RSS as a great way to publish information to partners, customers and employees." C.

Microsoft's decision to RSS-enable its CRM software comes as Spanning Partners last month launched a service that provides a set of RSS feeds to Salesforce.com's rival hosted service. Spanning Salesforce.com 2.0 pushes updated information to Salesforce.com subscribers, who click the RSS buttons on Spanning's website. The RSS feeds are then delivered to aggregators such as FeedDemon or NewsGator.

Salesforce.com does not have any immediate plans to RSS-enable its services, according to Spanning. This could be a misstep for Salesforce.com, given Microsoft is prepping its own hosted CRM software. Microsoft chief Steve Ballmer last week promised the company would give Salesforce.com a run for its money, in a market that is of increasing interest to customers. ®

The essential guide to IT transformation

More from The Register

next story
Apple promises to lift Curse of the Drained iPhone 5 Battery
Have you tried turning it off and...? Never mind, here's a replacement
Mozilla's 'Tiles' ads debut in new Firefox nightlies
You can try turning them off and on again
Linux turns 23 and Linus Torvalds celebrates as only he can
No, not with swearing, but by controlling the release cycle
Scratched PC-dispatch patch patched, hatched in batch rematch
Windows security update fixed after triggering blue screens (and screams) of death
This is how I set about making a fortune with my own startup
Would you leave your well-paid job to chase your dream?
prev story

Whitepapers

Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Advanced data protection for your virtualized environments
Find a natural fit for optimizing protection for the often resource-constrained data protection process found in virtual environments.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.