Feeds

Microsoft paints underachieving MBS range as Dynamics

Hopes the 's' is for sales

Choosing a cloud hosting partner with confidence

Microsoft is putting a little pizzazz into its business solutions (MBS) range - a line that's missed key product delivery dates and revenue expectations.

The diverse enterprise resource planning (ERP) and customer relationship management (CRM) line has been unified under the "Dynamics" brand. Microsoft CRM becomes Microsoft Dynamics CRM, Great Plains becomes Dynamics GP, Axapta becomes Dynamics AX, Navision becomes Dynamics NAV, and Solomon becomes Dynamics SL.

Bill Gates, Microsoft's chief software architect, promised a "huge commitment" to business applications, calling this market "critical to our vision."

Gates was speaking as his company unveiled new accounting software and an integrated server roadmap for small and medium businesses (SMBs) as part of the Microsoft Business Summit in Redmond, Washington, on Wednesday.

The Dynamics brand has been adopted to suggest "energy and motion that helps move a business forward" and the "flexibility and adaptability" of the product, according to Microsoft corporate vice president Tami Reller.

Re-branding comes after MBS's Project Green suffered shifting roadmap deliverable goals, while MBS itself experienced poor sales execution that finally saw the group last year placed under Microsoft's energetic chief executive Steve Ballmer.

Also announced at the summit was Centro, which has been billed by Microsoft as bringing together the planned Longhorn Server operating system and Exchange Server along with security and management capabilities. Microsoft said Centro would provide greater integration, security and automation of specific tasks.

Microsoft, meanwhile, launched Office Small Business Accounting 2006 and Office Small Business Management Edition 2006 to manage sales, marketing and finances inside the Office suite. Small Business Accounting 2006 includes the ability to store frequently entered transactions as templates and manage payroll through Excel. Office Small Business Management Edition 2006 features Office 2003, Business Contact Manager Update, Word and Excel.®

Choosing a cloud hosting partner with confidence

More from The Register

next story
Download alert: Nearly ALL top 100 Android, iOS paid apps hacked
Attack of the Clones? Yeah, but much, much scarier – report
NSA SOURCE CODE LEAK: Information slurp tools to appear online
Now you can run your own intelligence agency
Microsoft: Your Linux Docker containers are now OURS to command
New tool lets admins wrangle Linux apps from Windows
First in line to order a Nexus 6? AT&T has a BRICK for you
Black Screen of Death plagues early Google-mobe batch
Microsoft adds video offering to Office 365. Oh NOES, you'll need Adobe Flash
Lovely presentations... but not on your Flash-hating mobe
You stupid BRICK! PCs running Avast AV can't handle Windows fixes
Fix issued, fingers pointed, forums in flames
prev story

Whitepapers

Designing and building an open ITOA architecture
Learn about a new IT data taxonomy defined by the four data sources of IT visibility: wire, machine, agent, and synthetic data sets.
5 critical considerations for enterprise cloud backup
Key considerations when evaluating cloud backup solutions to ensure adequate protection security and availability of enterprise data.
Getting started with customer-focused identity management
Learn why identity is a fundamental requirement to digital growth, and how without it there is no way to identify and engage customers in a meaningful way.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Business security measures using SSL
Examines the major types of threats to information security that businesses face today and the techniques for mitigating those threats.