Feeds

Sprint delivers on 3G splurge

Live deployments begin

  • alert
  • submit to reddit

High performance access to file storage

Racing to catch up with Verizon's 3G rollout, Sprint says it will have its EV-DO service live in 60 markets by next spring. More than half of these should be live this month.

Sprint says it's focussing on airports and financial districts, so don't expect it to work in your neighborhood anytime soon - unless you live next to a runway or a skyscraper.

Sprint announced two PC cards and two plans. One option allows 40MB of downloads for $40 a month, up to a maximum of $90; the other is an unlimited data plan for $80 a month - a penny more than Verizon.

Speeds of 400kbps to 700kbps will be achievable, the company claims. So it's real 3G at last, and considerably faster than the first generation W-CDMA 3G networks launched in Europe and Asia.

But if potential customers find themselves confused, then Sprint only has itself to blame. When it launched its 10-times slower 1XRTT network three years ago, Sprint insisted on calling it 3G, and plastering a 3G logo on every compatible phone. While it's true that it's an ITU-blessed 3G, speeds were closer to 2.5G, and even Sprint's own executives admitted it was all a bit silly. At the time we speculated how Sprint's marketing team would sell EV-DO, but 3.5G it isn't.

Sprint is spending $3bn on bringing its network up to true 3G speeds. More details of the areas covered can be found here. ®

Related stories

HSPDA is faster 3G - in theory (but where are the phones?)
Qualcomm: WiMax isn't magic
Rosy future for Sprint-Nextel marriage
Sprint spends $3bn on 3G

SANS - Survey on application security programs

More from The Register

next story
Virgin Media so, so SORRY for turning spam fire-hose on its punters
Hundreds of emails flood inboxes thanks to gaffe
A black box for your SUITCASE: Now your lost luggage can phone home – quite literally
Breakfast in London, lunch in NYC, and your clothes in Peru
AT&T dangles gigabit broadband plans over 100 US cities
So soon after a mulled Google Fiber expansion, fancy that
AT&T threatens to pull out of FCC wireless auctions over purchase limits
Company wants ability to buy more spectrum space in auction
Google looks to LTE and Wi-Fi to help it lube YouTube tubes
Bandwidth hogger needs tube embiggenment if it's to succeed
Turnbull gave NBN Co NO RULES to plan blackspot upgrades
NBN Co faces huge future Telstra bills and reduces fibre footprint
NBN Co plans fibre-to-the-basement blitz to beat cherry-pickers
Heading off at the pass operation given same priority as blackspot fixing
NBN Co in 'broadband kit we tested worked' STUNNER
Announcement of VDSL trial is not proof of concept for fibre-to-the-node
prev story

Whitepapers

Mainstay ROI - Does application security pay?
In this whitepaper learn how you and your enterprise might benefit from better software security.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Top three mobile application threats
Learn about three of the top mobile application security threats facing businesses today and recommendations on how to mitigate the risk.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.