Feeds

BEA thinks liquid with SOA rollout

New look, new products, same BEA?

  • alert
  • submit to reddit

Build a business case: developing custom apps

BEA today introduces the AquaLogic-branded range of messaging software, services registry, data integration and security software.

AquaLogic combines existing BEA products, notably Liquid Data, while introducing web services-based software under BEA's Liquid Computing strategy. The fluid message is being beefed-up with a new corporate tag line that encourages us to "Think liquid".

BEA chief executive Alfred Chuang will join other senior executives at New York's NASDAQ Market site for today's launch, to persuade Wall Street that his company is on track with Service Oriented Architecture (SOA) products that can help return BEA to licensing growth mode. The company saw revenue from its core WebLogic Server business decline throughout 2004 and the first quarter of 2005.

Ahead of the launch, Bill Roth, vice president of product marketing, told El Reg that AquaLogic represents BEA's transition to "something more than Java. This is a whole new marketplace... we hope this will bring in additional license revenue," he said.

He denied Aqualogic would rob WebLogic of business or meant that WebLogic is being sidelined. As such, BEA plans WebLogic Server 9.0 and WebLogic Integration 8.5 "shortly".

BEA is launching four product lines: BEA AquaLogic messaging, which consists of an Enterprise Service Bus (ESB) and WS-Management capabilities and which is due at the end of June; the AquaLogic service registry, based on UDDI 3.0 to store SOA services; the AquaLogic data service, which consists of the former Liquid Data product and uses meta data for application and service modeling; and the AquaLogic security line, designed to provide a unified security framework for enterprise software.

AquaLogic may be new, but BEA’s method of charging is very familiar. As with WebLogic, BEA will charge $10,000 per CPU for the data service while enterprise security will be priced at $10,000 per CPU for each security module - like an LDAP server - in addition to $7,000 for an administration application. Pricing for the ESB top-outs at $45,000 per CPU. Other pricing has yet to be released.

According to Roth, BEA is "competitive" despite the fact the company, like other ISVs in middleware, face increased competition from "free" open source alternatives like JBoss.

BEA is targeting AguaLogic, meanwhile, at a class of customer it calls "application specialists". These individuals compose and orchestrate business processes and composite applications, in Java and Windows shops, rather than building applictions from code.

Roth denied BEA is using AquaLogic to again chase Microsoft developers, as it tried to do so with WebLogic Workshop some years ago. AquaLogic provides integration, and spans .NET in conjunction with other architectures like Java, he said. ®

Related stories

BEA going beyond Java
SOA is not open - discuss
BEA: services up, licensing down
Politics hurting web services - Gartner

Gartner critical capabilities for enterprise endpoint backup

More from The Register

next story
Why has the web gone to hell? Market chaos and HUMAN NATURE
Tim Berners-Lee isn't happy, but we should be
Microsoft boots 1,500 dodgy apps from the Windows Store
DEVELOPERS! DEVELOPERS! DEVELOPERS! Naughty, misleading developers!
'Stop dissing Google or quit': OK, I quit, says Code Club co-founder
And now a message from our sponsors: 'STFU or else'
Apple promises to lift Curse of the Drained iPhone 5 Battery
Have you tried turning it off and...? Never mind, here's a replacement
Linux turns 23 and Linus Torvalds celebrates as only he can
No, not with swearing, but by controlling the release cycle
Scratched PC-dispatch patch patched, hatched in batch rematch
Windows security update fixed after triggering blue screens (and screams) of death
This is how I set about making a fortune with my own startup
Would you leave your well-paid job to chase your dream?
prev story

Whitepapers

Top 10 endpoint backup mistakes
Avoid the ten endpoint backup mistakes to ensure that your critical corporate data is protected and end user productivity is improved.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Backing up distributed data
Eliminating the redundant use of bandwidth and storage capacity and application consolidation in the modern data center.
The essential guide to IT transformation
ServiceNow discusses three IT transformations that can help CIOs automate IT services to transform IT and the enterprise
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.