Men chattier than women
Weird survey findings
Posted in Mobile, 12th May 2005 13:39 GMT
Free webcast: Service level monitoring and management
Women prefer to use text messages to keep in touch with friends, while men like to pick up their phones and make a call. New research from consumer group Mintel found that men are twice as likely as women to talk on their mobile phones.
The researchers have classified people according to the type of use they make of their phones, Reuters reports, and say they have identified a new group: social texters, people who keep in touch with friends by text message. A whopping 39 per cent of women fall into this group, compared with 25 per cent of men.
The findings seem pretty counter-intuitive - women are usually regarded as the more garrulous sex, after all. But Ellen Sheils, a market analyst at Mintel, thinks that women are just using their phones as social tools.
She told Reuters: "The fact that women are more likely to be texters could suggest that women now see mobile phones as extremely social tools. They can stay in touch with each other and make arrangements to meet without getting drawn into a long conversation."
Doesn't sound very social to us...
Still, of the nearly 2,000 people surveyed, 80 per cent owned a mobile phone, but almost half (45 per cent) were classed as emergency users, only using their phones very occasionally.
In the 13-14 age group, phone ownership was at 90 per cent. Sheils says that this is most likely to be a parental investment in safety, but argued that the youth market had great potential for growth, as younger users tend to be keen to upgrade their hardware. Only health issues presented a major barrier in this sector, she concluded. ®
Related stories
Symbian revenues soar on smartphone sales surge
Orange snuffs out Wildfire
Easymobile denies it's a 'flop'

The Register Agile Data Center Summit
Checklist: signs you need to upgrade your business phone system
Analyst Keynote: The Register Agile Data Center Summit

Dirty, dirty PCs: The X-rated picture guide
Top 500 supers - rise of the Linux quad-cores
Early adopters bloodied by Ubuntu's Karmic Koala
Sign up, sign up for The Register IT security newsletter