Feeds

Book giant feels wrath of Jobs

Ahead of new bio, Apple destocks Wiley titles

  • alert
  • submit to reddit

Apple CEO and co-founder Steve Jobs has handed his biographer a publicity bonanza to on the eve of the publication of his latest book.

Top science and tech publisher John Wiley says that Apple has pulled all Wiley titles from Apple's own retail stores in retaliation against a new biography of the billionaire fruitarian. Apple stores are telling customers that such popular titles as Mac for Dummies and Mac OS X Secrets are "out of stock".

The book iCon (Steve Jobs : The Greatest Second Act in the History of Business), by Jeffrey Young and William Simon [ Amazon.com - publisher's page ] is a follow-up to Young's 1987 bio The Journey Is the Reward, and is scheduled for publication at the end of May.

"It became increasingly clear that Apple was not happy with the publication of the book," a Wiley executive told the San Jose Mercury.

Five years ago Jobs tried to persuade Random House CEO Peter Olson to try and kill Alan Deutschman's The Second Coming of Steve Jobs, the Wall Street Journal reported at the time, and he succeeded in icing a feature in Vanity Fair (where Deutschman was a contributing editor) based on extracts from the book. More recently Apple has sued small web sites for leaking details of unreleased products, a move that if succesful, will ensure that no publisher large or small can discuss corporate strategy until the organization itself deems it can.

Despite almost turning over a billion dollars year, the Hoboken, NJ-based company remains a family-owned firm, and is standing by its authors. iCon had shot up to No.144 in Amazon.com's sales rankings today. ®

Related stories

Jobs trying to block my book alleges author
Apple founder Jobs joins IKEA
Apple founder urges company to drop bullying lawsuits

Whitepapers

Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Advanced data protection for your virtualized environments
Find a natural fit for optimizing protection for the often resource-constrained data protection process found in virtual environments.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.