Feeds

BMW brings Wi-Fi to London showrooms

Beemer me up, Scotty

  • alert
  • submit to reddit

Boost IT visibility and business value

BMW is to roll out public Wi-Fi Internet access at three of its London showrooms and service centres, the motor manufacturer said today.

The service's provision comes courtesy of BT Openzone and is geared toward customers availing themselves of BMW's one-hour mend-and-mop Fast Track service package. Alas, while Fast Track includes free coffee, newspapers and even a massage, it doesn't cover gratis Internet access. Presumably they figure if you can afford a beemer, you're well able to cough up £6-an-hour or 23.5p a minute for a connection to BT Openzone's access point.

Vouchers will presumably be on sale at the dealerships. Certainly staff have been trained to help customers get connected, BT Openzone said.

BT Openzone has added Wi-Fi access points to BMW's Westminster and Park Lane showrooms, along with the company's Nine Elms Aftersales Centre.

BMW told The Register it is encouraging the rest of its dealer network to take up the service. The BT Openzone is also being installed at the BMW Performance Centre racing venue at Rockingham, Northants.

BT's wireless broadband division yesterday announced a two-way roaming deal with UK WISP Broadreach Networks, whose ReadyToSurf customers will now be able to use the BMW hotspots too. BT Openzone already has roaming deals with Wi-Fi providers The Cloud and T-Mobile, giving its own customers access to some 7,800 hotspots around the country.

BMW is, of course, one of the car companies currently investigating ways of allowing vehicles to talk to each other across ad hoc WLANs and share information about upcoming traffic jams and hazards. ®

Related stories

BT, UK Wi-Fi network enter roaming pact
Movie downloads will be a big business... but for whom?
UK Wi-Fi network nabs German WISP
Wi-Fi network covers Cork City
WiMAX hype peaks
IEEE rejects Nokia-backed next-gen Wi-Fi proposal
Auto makers to create car-to-car WLAN by 2006
BMW to add iPod in-car interconnect

The essential guide to IT transformation

More from The Register

next story
UK fuzz want PINCODES on ALL mobile phones
Met Police calls for mandatory passwords on all new mobes
Canadian ISP Shaw falls over with 'routing' sickness
How sure are you of cloud computing now?
Don't call it throttling: Ericsson 'priority' tech gives users their own slice of spectrum
Actually it's a nifty trick - at least you'll pay for what you get
Three floats Jolla in Hong Kong: Says Sailfish is '3rd option'
Network throws hat into ring with Linux-powered handsets
Fifteen zero days found in hacker router comp romp
Four routers rooted in SOHOpelessly Broken challenge
New Sprint CEO says he will lower axe on staff – but prices come first
'Very disruptive' new rates to be revealed next week
US TV stations bowl sueball directly at FCC's spectrum mega-sale
Broadcasters upset about coverage and cost as they shift up and down the dials
Trans-Pacific: Google spaffs cash on FAST undersea packet-flinging
One of 6 backers for new 60 Tbps cable to hook US to Japan
Tech city types developing 'Google Glass for the blind' app
An app and service where other people 'see' for you
UK mobile coverage is BETTER than EVER, networks tell Ofcom
Regulator swallows this line and parrots it back out at us. What are they playing at?
prev story

Whitepapers

5 things you didn’t know about cloud backup
IT departments are embracing cloud backup, but there’s a lot you need to know before choosing a service provider. Learn all the critical things you need to know.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.
Rethinking backup and recovery in the modern data center
Combining intelligence, operational analytics, and automation to enable efficient, data-driven IT organizations using the HP ABR approach.
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.