Feeds

Napster UK touts TV, laptop promos

Branding excercise

  • alert
  • submit to reddit

3 Big data security analytics techniques

Napster UK announced a pair of promotional deals this week, one targeting TV viewers, the other notebook buyers.

British broadcaster Channel 4 has commissioned six 11-minute shows from producer Blaze TV which will go out from 16 April under the title Napster Live. Each programme will be dedicated to a specific artist or band, with two exclusively recorded songs, along with biographical details and interview material.

Confirmed acts include Garbage, Estelle and The Subways.

Alas, it's not a prime time broadcast - the shows go out after midnight as part of Channel 4's late-night 'yoof' programming. Still, it's a big start for Napster's plan to give its brand greater exposure to music fans.

The company's deal with Toshiba, announced today, targets a narrower audience. The notebook maker said it will pre-load Napster's jukebox software on its Satellite Pro L10, Satellite P30 and Qosmio F10 multimedia-oriented machines. A free 30-day trial of Napster's basic £9.95 monthly subscription package is included too.

Napster currently has more than 410,000 subscribers worldwide. The digital music company this week upped its Q4 FY2005 revenue forecast to $16.5-17.5m on the back of that user-base figure. ®

Related stories

Napster subscriber tally tops 410,000
Orange touts 'Great for Music' handsets
Apple de-socializes iTunes
Apple eyes broader iTunes services
Napster ups revenue forecast
Apple music store downloads top 300m

High performance access to file storage

More from The Register

next story
Dropbox defends fantastically badly timed Condoleezza Rice appointment
'Nothing is going to change with Dr. Rice's appointment,' file sharer promises
Audio fans, prepare yourself for the Second Coming ... of Blu-ray
High Fidelity Pure Audio – is this what your ears have been waiting for?
Did a date calculation bug just cost hard-up Co-op Bank £110m?
And just when Brit banking org needs £400m to stay afloat
MtGox chief Karpelès refuses to come to US for g-men's grilling
Bitcoin baron says he needs another lawyer for FinCEN chat
Zucker punched: Google gobbles Facebook-wooed Titan Aerospace
Up, up and away in my beautiful balloon flying broadband-bot
Apple DOMINATES the Valley, rakes in more profit than Google, HP, Intel, Cisco COMBINED
Cook & Co. also pay more taxes than those four worthies PLUS eBay and Oracle
It may be ILLEGAL to run Heartbleed health checks – IT lawyer
Do the right thing, earn up to 10 years in clink
prev story

Whitepapers

Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Top three mobile application threats
Learn about three of the top mobile application security threats facing businesses today and recommendations on how to mitigate the risk.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.