Feeds

Hitachi hikes consumer disk production

Taking the market an inch at a time

  • alert
  • submit to reddit

Combat fraud and increase customer satisfaction

Hitachi will double its output of consumer hard drives this year as it strives to take advantage of the burgeoning MP3, PVR and mobile phone markets.

The vendor said it will also “tailor” product development of its consumer drives to those markets.

Hitachi will double the output of its one inch Microdrive as it targets the mobile phone market, and triple shipments of its 1.8inch Travelstar line, mainly on the back of the digital music market.

When it comes to the comparatively gargantuan 3.5 inch Deskstar device, aimed at the DVR market, Hitachi is planning a 50% output hike.

The company is betting on outstripping the expected 20% to 22% increase in demand for CE hard drives this year predicted by IDC.

Related stories

Seagate, Hitachi launch 1in 6GB HDDs
Toshiba, SanDisk prep 1GB Flash chip
Hitachi brings IDE to 1.8in HDD line
It's official: storage is the new chips
Hitachi lobs lawsuit at Chinese disk drive maker

Combat fraud and increase customer satisfaction

More from The Register

next story
This time it's 'Personal': new Office 365 sub covers just two devices
Redmond also brings Office into Google's back yard
Kingston DataTraveler MicroDuo: Turn your phone into a 72GB beast
USB-usiness in the front, micro-USB party in the back
Dropbox defends fantastically badly timed Condoleezza Rice appointment
'Nothing is going to change with Dr. Rice's appointment,' file sharer promises
BOFH: Oh DO tell us what you think. *CLICK*
$%%&amp Oh dear, we've been cut *CLICK* Well hello *CLICK* You're breaking up...
AMD's 'Seattle' 64-bit ARM server chips now sampling, set to launch in late 2014
But they won't appear in SeaMicro Fabric Compute Systems anytime soon
Amazon reveals its Google-killing 'R3' server instances
A mega-memory instance that never forgets
Cisco reps flog Whiptail's Invicta arrays against EMC and Pure
Storage reseller report reveals who's selling what
Microsoft builds teleporter weapon to send VMware into Azure
Updated Virtual Machine Converter now converts Linux VMs too
prev story

Whitepapers

Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Top three mobile application threats
Learn about three of the top mobile application security threats facing businesses today and recommendations on how to mitigate the risk.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.