Feeds

Amazon thanks Santa for shopping record

Secretive seller wows itself

  • alert
  • submit to reddit

Boost IT visibility and business value

Amazon.com congratulated itself for a banner holiday shopping season, saying more than 2.8m items were ordered on a single, record-breaking day.

The online seller endured a series of glitches during the main holiday shopping stretch from the end of November to Christmas. Amazon's technology problems, however, did not stop it from moving record amounts of gear with consumer electronics and books driving sales. Amazon reckons that 99 per cent of orders met holiday shipping deadlines.

"We are extremely grateful to our customers," said Amazon CEO Jeff Bezos. "On behalf of Amazon.com employees around the globe, we wish everyone happy holidays and best wishes for the coming year."

Bezos' good cheer is a welcome break to the code of silence that has haunted Amazon during the holiday season. The company repeatedly denied that it was suffering from major technology glitches even though its site was unavailable to users for large periods of time and despite two weeks' worth of snafus on its seller marketplaces.

Amazon could only muster the following canned comment to any reporter that asked about the problems: "We have very sophisticated complex systems that have problems from time to time."

The Register, Reuters, and the New York Times all reported on the ongoing problems affecting Amazon, although the company refused to admit that any such problems existed.

Amazon's secrecy raises some questions around its holiday happiness. In a statement, the retailer celebrated its single day ordering record but made no mention of how many orders were processed over the course of the entire holiday shopping period. Had an entire holiday record been set, you'd think Amazon would be more than happy to tell us about it. Many investors will be watching to see if Amazon's actual results come in as good as the company is making them out to seem.

Some of the big sellers on Amazon included "America (the book): A Citizen's Guide to Democracy Inaction" by Jon Stewart; "Lord of the Rings: Return of the King Extended Edition;" "Seinfeld" Seasons 1-3; and Ugg boots. Less obvious top picks included nose hair trimmers, the Philips HeartStart Home Defibrillator and Clay Aiken's "Merry Christmas with Love." ®

Related stories

An interview with Santa's CIO
eBay buys Rent.com for $415m
Amazon UK rents DVDs
The new world's A to Z, courtesy of Google
Amazon's 'morning nightmare' lasts 11 days, and counting
Flashing Xmas lights down DSL connection
Amazon unavailable for holiday shopping madness

Build a business case: developing custom apps

More from The Register

next story
Kate Bush: Don't make me HAVE CONTACT with your iPHONE
Can't face sea of wobbling fondle implements. What happened to lighters, eh?
Video of US journalist 'beheading' pulled from social media
Yanked footage featured British-accented attacker and US journo James Foley
Caught red-handed: UK cops, PCSOs, specials behaving badly… on social media
No Mr Fuzz, don't ask a crime victim to be your pal on Facebook
Ballmer leaves Microsoft board to spend more time with his b-balls
From Clippy to Clippers: Hi, I see you're running an NBA team now ...
Online tat bazaar eBay coughs to YET ANOTHER outage
Web-based flea market struck dumb by size and scale of fail
Amazon takes swipe at PayPal, Square with card reader for mobes
Etailer plans to undercut rivals with low transaction fee offer
Assange™: Hey world, I'M STILL HERE, ignore that Snowden guy
Press conference: ME ME ME ME ME ME ME (cont'd pg 94)
Call of Duty daddy considers launching own movie studio
Activision Blizzard might like quality control of a CoD film
US regulators OK sale of IBM's x86 server biz to Lenovo
Now all that remains is for gov't offices to ban the boxes
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Top 10 endpoint backup mistakes
Avoid the ten endpoint backup mistakes to ensure that your critical corporate data is protected and end user productivity is improved.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
Rethinking backup and recovery in the modern data center
Combining intelligence, operational analytics, and automation to enable efficient, data-driven IT organizations using the HP ABR approach.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.