Feeds

easyMobile set for March launch

T-Mobile confirmed as network operator

  • alert
  • submit to reddit

High performance access to file storage

A new discount mobile telephone business from the man behind no-frills airline easyJet is set to open for business next March following confirmation today that T-Mobile is to be the network operator for easyMobile service.

The mobile service is to be run by Danish telecoms outfit - TDC - based on a wholesale service from T-Mobile. Stelios Haji-Ioannou is lending the operation his company's "easy" brand.

Said Henning Vest, president of TDC Mobile International: "The agreement with T-Mobile gives us an excellent opportunity to provide mobile telephony to British customers based on the Telmore [that's the discount mobilephoneco in Denmark] concept, which essentially is simple: affordable pricing schemes on an easy-to-use web-based customer interface.

"The concept has proven highly successful in Denmark, where it in only four years time has gained a 10 per cent market share," he added.

Frank Rasmussen - the founder of Telmore - has already been named chief exec of easyMobile in the UK. The new venture also has the opportunity to extend the easyMobile business into 12 countries in Europe following a deal signed in August.

T-Mobile said the wholesale deal would result in further growth for the business capitalising on its existing network investment. ®

Related stories

Stelios to hop into bed with T-Mobile
Stelios confirms no-frills mobile outfit
Stelios preps launch of easyMobile

SANS - Survey on application security programs

More from The Register

next story
A black box for your SUITCASE: Now your lost luggage can phone home – quite literally
Breakfast in London, lunch in NYC, and your clothes in Peru
Broadband Secretary of SHEEP sensationally quits Cabinet
Maria Miller finally resigns over expenses row
Skype pimps pro-level broadcast service
Playing Cat and Mouse with the media
EE dismisses DATA-BURNING glitch with Orange Mail app
Bug quietly slurps PAYG credit - yet EE denies it exists
Like Google, Comcast might roll its own mobile voice network
Says anything's possible if regulators approve merger with Time Warner
Turnbull leaves Australia's broadband blackspots in the dark
New Statement of Expectations to NBN Co offers get-out clauses for blackspot builds
Facebook claims 100 MEEELLION active users in India
Who needs China when you've got the next billion in your sights?
Facebook splats in-app chat, whacks brats into crack yakety-yak app
Jibber-jabbering addicts turfed out just as Zuck warned
prev story

Whitepapers

Designing a defence for mobile apps
In this whitepaper learn the various considerations for defending mobile applications; from the mobile application architecture itself to the myriad testing technologies needed to properly assess mobile applications risk.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.
Five 3D headsets to be won!
We were so impressed by the Durovis Dive headset we’ve asked the company to give some away to Reg readers.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.