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Camera phones boost Sony Ericson profits

Average selling prices up

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Sony Ericsson shipped more than 10m mobile handsets in the three months ended 30 September 2004. The joint-venture shipped 10.7m phones, 51 per cent more than the same period last year.

Sales were up 29 per cent on last year at €1,678m. Income before taxes was €136m and net income was €90m, up 249 per cent and 45 per cent. Average selling prices increased in line with expectations thanks to the introduction of mid and high end Japanese and GSM phones. The average selling price increased from €145 in the second quarter to €157 in the third.

Miles Flint, Sony Ericsson president, said: "Over 60 per cent of phones sold during the quarter featured integrated cameras - which illustrates our position as a market leader in mobile imaging. The quarter has seen us shipping a number of new products such as our first GSM megapixel camera phone, the S700, the new P910 smartphone and the youth orientated K500 series. In addition we also announced together with Vodafone the V800, our second 3G UMTS handset."

More details at Sony Ericsson. ®

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