Feeds

Nokia exits ringtones

The bell doth toll for toll bells

  • alert
  • submit to reddit

Security for virtualized datacentres

Nokia has bowed out of the ringtone market following poor sales from its Club Nokia website. Its exit should also smooth relationships with mobile network operators which think that their hardware providers should not try to sell content to their customers..

The global ringtone market is worth between $1.5bn and $3.5bn a year, but Nokia never made much of an impression on the market. It says it was never after market share, and merely regarded the site as a way of showcasing the capabilities of its hardware. It said: "The intention was to be a market maker to show Nokia owners what they could get for their new colour and java phones."

However, the operators did see it as a potential competitor, and its decision to withdraw from the market will go down well with Vodafone, T-Mobile et al. The decision to back out of the ringtone market is the latest sign that Nokia is willing to work more co-operatively with the operators.

Nokia is still the biggest mobile phone maker by far, but it is recovering from a series of missteps. It misjudged customers' appetite for mobile photography, and produced a range of handsets with significant gaps in terms of mid-range camera phones, but also lacking in clamshell style handsets.

Gartner analyst Ben Wood told the FT that the balance of power is shifting very much in favour of the operators, and that Nokia's decision to scale back on Club Nokia is another indication of that trend.

Meanwhile, as Nokia bows out, Sony Ericsson makes its entrance in partnership with the Financial Times. The companies announced a €5 or $5 per month news delivery service for users of Sony Ericsson handsets. ®

Related stories

T-Mobile to battle iPod with music smart phone
Nokia overcomes SD Card phobia
Nokia sees sunnier earnings in Q3
Nokia walks tightrope with Metrowerks acquisition
Nokia ships 1m N-Gage consoles

Intelligent flash storage arrays

More from The Register

next story
FCC, Google cast eye over millimetre wireless
The smaller the wave, the bigger 5G's chances of success
It's even GRIMMER up North after MEGA SKY BROADBAND OUTAGE
By 'eck! Eccles cake production thrown into jeopardy
Mobile coverage on trains really is pants
You thought it was just *insert your provider here*, but now we have numbers
Don't mess with Texas ('cos it's getting Google Fiber and you're not)
A bit late, but company says 1Gbps Austin network almost ready to compete with AT&T
HBO shocks US pay TV world: We're down with OTT. Netflix says, 'Gee'
This affects every broadcaster, every cable guy
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.