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Tele2 slips 3G into Sweden

Offers free stuff to tempt punters

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Tele2 AB - the pan-European telecoms outfit - has launched its 3G service in Sweden. As a sweetener, it's offering punters free mobile Internet and WAP for the rest of the year.

The service enables customers to do stuff with pictures and games with better graphics and video streaming. And it allows users to make voice phone calls too, at a price which is reportedly competitive with other services.

Said Tele2 Sweden, chief exec, Fredrik Berglund: "The timing of our launch is right for a number of reasons: the mobile phones are now of better quality; the network quality is good; handover between 3G and GSM works, and we see an increasing demand for content services which require faster transmission."

Tele 2 also said that 3G subscribers can keep their old mobile telephone number, regardless of their current mobile operator. Which is nice. ®

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