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VIA plans chipset price rises

Passing on higher fab costs

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VIA is set to push up chipset prices in two months' time - its second price rise this year.

According to company sources cited by DigiTimes, the price rise will kick in on 1 July and see increases of between six and ten per cent.

VIA last upped chipset prices in March by 5-8 per cent.

The upcoming increases will be applied across the company's product line, the sources claimed, with the biggest rises being applied to low-end parts.

The sources blamed the move on increasing production costs. With demand exceeding supply, foundries like TSMC and UMC are pushing up their own prices. Both firms punch out silicon on VIA's behalf - and announced booming quarterly incomes on the back of rising prices.

VIA's own price increases are likely to be passed on down the channel as mobo makers cover the extra cost. ®

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