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Apple UK store to open 'Autumn 2004'

Mac maker seeks hopelessly happy retail staff

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Apple's European flagship store on London's Regent Street will open this Autumn, the Mac maker's recruitment web site has revealed.

"Want to join the new team at the Apple Store London?" asks the site. "Does the thought of working for Apple make you grin like a child eating birthday cake?" it demands to know. Do you know how to handle a Mac "like Yo-Yo-Ma plays the Cello?" the inquisition continues.

If so, Apple is looking to fill Assistant Store Manager, Inventory Specialist, Mac Specialist and Mac Genius positions, and you could be just what the company is after. All you have to do is "drive friends mad with deep discussions about philosophy and vision, love technology, thinks different and comfortably translate technical information to a non-technical customer".

Oh, you'll have to pass some interviews and stuff. But that's just a small step on what Apple terms a "journey to enrich the lives of Apple customers".

Handling the search for the right stuff is the Nasdaq-listed Hudson Highland Group, one of the world's leading recruitment and human resource consultancies, its own website claims.

In February, it emerged that Apple has chosen a 20,000sq ft site on London's Regent Street for which it will pay up to £1.5m a year in rent.

The location, believed to be 229-247 Regent Street, is currently being redeveloped by its owner, the Queen. ®

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