Feeds

Starbucks readies music download service

Apple-served?

  • alert
  • submit to reddit

Remote control for virtualized desktops

When Apple CEO Steve Jobs launched the company's iTunes Music Store, he compared each song's 99c price tag with the cost of a latte. The coffee analogy has proved oddly prescient, since Apple may soon be serving up song downloads to Starbucks customers.

Next Tuesday, the coffee shop chain will announce its intention to launch an in-store music download service, BusinessWeek reports today. Starbucks calls the service "a completely new retail experience" and "represents a breakthrough for music consumers, providing them with enhanced music customization, greater convenience and new ways to discover emerging artists".

Its partner is HP, which will be providing a stack of tablet PCs punters can use to select songs, play them and even burn them to CD. It's also providing server infrastructure and printers for label art, apparently.

Presumably all this will happen over the store's wireless network, courtesy of Starbucks' deal with T-Mobile.

The Apple connection is provided by HP, which will this summer launch branded iPods and an online music store that is basically ITMS with an HP-branded front end. None of the companies concerned have commented on the relationship, but it's certainly tempting to view the new service as a tri-partite program.

The first Starbucks site to offer the download service will apparently be located in Santa Monica. The service will be rolled out across 2500 further sites over the next two years, the company said. Prices will match those at ITMS, though there's a minimum purchase of five songs. Five songs cost $6.99, while albums will cost $12.95.

Starbucks is essentially pitching itself against high street record retailers. Why buy CDs in Virgin or Tower when you can create your own compilations while you're enjoying your coffee? it asks. Certainly Starbucks' weekly customer count of around 30 million individuals provides a far greater walk-through than any record store gets.

The potential downside is that the stores are being branded as HearMusic, the small record shop chain Starbucks acquired five years ago. The chain currently has five HearMusic music shops running, including the one offering the download service. ®

Related Stories

George Michael offers free songs on Internet
Virgin to open music download service
Wippit preps 'EasyJet-style' music download scheme
Napster schedules UK launch

Intelligent flash storage arrays

More from The Register

next story
Facebook pays INFINITELY MORE UK corp tax than in 2012
Thanks for the £3k, Zuck. Doh! you're IN CREDIT. Guess not
Big Content outs piracy hotbeds: São Paulo, Beijing ... TORONTO?
MPAA calls Canadians a bunch of bootlegging movie thieves
Google Glassholes are UNDATEABLE – HP exec
You need an emotional connection, says touchy-feely MD... We can do that
Just don't blame Bono! Apple iTunes music sales PLUMMET
Cupertino revenue hit by cheapo downloads, says report
US court SHUTS DOWN 'scammers posing as Microsoft, Facebook support staff'
Netizens allegedly duped into paying for bogus tech advice
Feds seek potential 'second Snowden' gov doc leaker – report
Hang on, Ed wasn't here when we compiled THIS document
Verizon bankrolls tech news site, bans tech's biggest stories
No agenda here. Just don't ever mention Net neutrality or spying, ok?
prev story

Whitepapers

Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.
Simplify SSL certificate management across the enterprise
Simple steps to take control of SSL across the enterprise, and recommendations for a management platform for full visibility and single-point of control for these Certificates.