Feeds

Starbucks readies music download service

Apple-served?

  • alert
  • submit to reddit

Choosing a cloud hosting partner with confidence

When Apple CEO Steve Jobs launched the company's iTunes Music Store, he compared each song's 99c price tag with the cost of a latte. The coffee analogy has proved oddly prescient, since Apple may soon be serving up song downloads to Starbucks customers.

Next Tuesday, the coffee shop chain will announce its intention to launch an in-store music download service, BusinessWeek reports today. Starbucks calls the service "a completely new retail experience" and "represents a breakthrough for music consumers, providing them with enhanced music customization, greater convenience and new ways to discover emerging artists".

Its partner is HP, which will be providing a stack of tablet PCs punters can use to select songs, play them and even burn them to CD. It's also providing server infrastructure and printers for label art, apparently.

Presumably all this will happen over the store's wireless network, courtesy of Starbucks' deal with T-Mobile.

The Apple connection is provided by HP, which will this summer launch branded iPods and an online music store that is basically ITMS with an HP-branded front end. None of the companies concerned have commented on the relationship, but it's certainly tempting to view the new service as a tri-partite program.

The first Starbucks site to offer the download service will apparently be located in Santa Monica. The service will be rolled out across 2500 further sites over the next two years, the company said. Prices will match those at ITMS, though there's a minimum purchase of five songs. Five songs cost $6.99, while albums will cost $12.95.

Starbucks is essentially pitching itself against high street record retailers. Why buy CDs in Virgin or Tower when you can create your own compilations while you're enjoying your coffee? it asks. Certainly Starbucks' weekly customer count of around 30 million individuals provides a far greater walk-through than any record store gets.

The potential downside is that the stores are being branded as HearMusic, the small record shop chain Starbucks acquired five years ago. The chain currently has five HearMusic music shops running, including the one offering the download service. ®

Related Stories

George Michael offers free songs on Internet
Virgin to open music download service
Wippit preps 'EasyJet-style' music download scheme
Napster schedules UK launch

Security for virtualized datacentres

More from The Register

next story
WHY did Sunday Mirror stoop to slurping selfies for smut sting?
Tabloid splashes, MP resigns - but there's a BIG copyright issue here
Spies, avert eyes! Tim Berners-Lee demands a UK digital bill of rights
Lobbies tetchy MPs 'to end indiscriminate online surveillance'
How the FLAC do I tell MP3s from lossless audio?
Can you hear the difference? Can anyone?
Google hits back at 'Dear Rupert' over search dominance claims
Choc Factory sniffs: 'We're not pirate-lovers - also, you publish The Sun'
Inequality increasing? BOLLOCKS! You heard me: 'Screw the 1%'
There's morality and then there's economics ...
While you queued for an iPhone 6, Apple's Cook sold shares worth $35m
Right before the stock took a 3.8% dive amid bent and broken mobe drama
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.
Beginner's guide to SSL certificates
De-mystify the technology involved and give you the information you need to make the best decision when considering your online security options.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.