Infinium Labs names key executives

Following on from the recent appointment of Kevin Bachus as president, Infinium Labs has announced three new executive hires, along with the opening of an office in Seattle. A Los Angeles office is planned shortly.

The three new faces on the senior management team are Rich Skoba, executive VP for sales and business development; Ty Graham, VP of product development; and Dan Platko, VP of operations.

The three executives come from quite varied backgrounds, but with the exception of Graham, who was a key member of the early DirectX team at Microsoft - which eventually spawned the Xbox project, and with which Kevin Bachus was also involved - none of them are from games industry backgrounds.

Skoba, who will be responsible for all aspects of sales, business development and publisher relations, was previously a director of sales at HP, where he helped to build a new sales force following the HP-Compaq merger.

Platko, who will handle the management of the broadband service on which the Phantom console relies for content delivery, as well as the customer support services, was previously head of North American global customer service for communications service provider Equant.

"Bringing these three industry veterans on-board is going to enable us to move forward at a much faster pace consistent with our goal of bringing the Phantom to market in 2004," Bachus said in a statement.

The company has now opened an office in Seattle along with its existing offices in Florida, with the Seattle location set to house the company's product development team - responsible for developing the hardware and software that the Phantom will use, including a brand new digital distribution technology for use on the Phantom Gaming Service.

A third office is expected to open in Los Angeles in the coming months in order to house the company's marketing and publisher relations teams, with the west coast location chosen in order to be nearer to the offices of key publishers and IP holders.

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