Feeds

Coke's music download site falls flat

Gremlins in the mix

  • alert
  • submit to reddit

Combat fraud and increase customer satisfaction

Coca-Cola's mycokemusic.com music download site should have gone live yesterday but was offline most of the day. It is still inaccessible at the time of writing.

A notice on the site says mycokemusic.com is "currently being updated" and promises its availability by 16:00 today.

Coca Cola blames the failure on "minor technical problems", but is keeping schtum on the nature of the beast.

Online sites typically fail for one of four reasons: lack of bandwidth capacity; poor coding; inadequate server capacity ;or hostile attack. Servers buckling under too heavy a load are the usual explanation and the probable reason (we guess) for Coke's inauspicious debut.

mycokemusic.com uses technology from music distributor OD2 - Microsoft's European DRM supplier. Other sites powered by OD2 - such as MSN Music Club, Freeserve Music Club, HMV Digital Downloads, Tiscali Music Club, Ministry Of Sound, Dotmusic and Virgin Downloads are all looking rather sluggish today.

Coke's site is branded as the "first consumer branded, legitimate downloadable music site" for UK music fans. It promises to offers a selection of more than 250,000 songs from 8,500 artists, with individual tracks costing from 80p and albums from £6.40. Coca-Cola promises that the site will feature exclusive and pre-release content, with tracks available on the site up to six weeks before they arrive in music stores.

Music fans will be offered the chance to listen to Windows Media files without buying them for as little as 1p per track. All payments need to be made with either credit or debit cards. ®

Related stories

Coke floats music download service
Pepsi, Apple team to lure kids to DRM
P2P file swapping back on the increase
Crypto plan to anonymise P2P, thwart RIAA
DRM: who needs it? UK label stands up for its customers

3 Big data security analytics techniques

Whitepapers

Mobile application security study
Download this report to see the alarming realities regarding the sheer number of applications vulnerable to attack, as well as the most common and easily addressable vulnerability errors.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.