Feeds

Orange punts mobile walkie talkie service

Talk Now

  • alert
  • submit to reddit

Secure remote control for conventional and virtual desktops

Orange today became the first major European operator to launch a walkie talkie-style service on mobile phones.

The service, dubbed Talk Now, is similar to existing US Push-To-Talk services from the likes of Nextel but with refinements designed to make the service more attractive to European customers.

Talk Now will offer group instant voice and messaging communications for subscribers on Orange's GSM networks. Orange believes the speed and simplicity to set up connections between two or more mobiles will be a winner with customers.

US services have been criticised as intrusive but Talk Now offers the ability for users to specify they are not available or to put their handset into silent mode.

This gives members of a group the ability to see who is available in real time.

Talk Now, which will be available internationally across Orange's networks, will be launched in 10 countries this year, starting with the UK and France in Q2. The service is initially being targeted at the mid- to high-tier business market but will be extended to the consumer market over time.

The service will initially be available on the Orange Treo 600, with further handsets announced later in Q2, including a ruggedised device for blue collar workers due out in Q2. Orange is working on porting client software for the service onto Symbian and Microsoft-based smart phones.

Orange hopes to attract one million users to the service within its first year of operation. It says it has designed the service to be interoperable with services from rival operators by basing it on industry standards.

Beyond saying the service will be priced at a premium to regular GSM services, Orange is remaining coy about pricing, which it intends to announce when the service becomes available next quarter. Orange execs say it is experimenting with pricing packages and refining the service with trial customers like IBM and the RAC.

We can report that the service worked as advertised on a set of Orange Treo 600 we played with at the launch with the service working like a form of wireless instant messaging. After setting up a buddy list, users can establish a 'squawk to talk' conversation by pressing and holding down a call button. ®

Providing a secure and efficient Helpdesk

Whitepapers

Choosing cloud Backup services
Demystify how you can address your data protection needs in your small- to medium-sized business and select the best online backup service to meet your needs.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.