Feeds

Tesco and O2 in mobile deal

Grocer turns telco

  • alert
  • submit to reddit

Providing a secure and efficient Helpdesk

Tesco is to punt its own-brand mobile phone service alongside tins of baked beans and jars of pickle.

The monster supermarket chain is teaming up with O2 to create a new 50:50 joint venture - Tesco Mobile - which will flog Tesco-branded mobile services in its stores across the UK.

Both companies plan to invest £8m in the JV over the first two years of the tie-up. Neither side can pull out of the deal before 2008.

The new service is expected to be up and running in time for Christmas with handsets on sale in Tesco stores. Punters will get access to supermarket-style offers and the chance to earn Clubcard loyalty points when they buy handsets and airtime, Tesco said.

In January, Tesco announced it was working with Cable & Wireless to create a fixed line telecoms service from early summer 2003.

Called Tesco Telecom, the fixed line service will give punters what's been called "supermarket-style" offers for their phone calls.

The service is based on Carrier Pre-Selection (CPS) technology that does away with the need for callers to use PIN codes and prefixes, or install special boxes in order to use a new telecom service.

Supermarket rival J.Sainsbury is also entering the telecoms business after joining forces with Carphone Warehouse to provide mobile and fixed line telecoms services. Called TalkTalk, that service is due to go live later this month. ®

Related Story

Sainsbury's phone calls '30% cheaper'

Security for virtualized datacentres

More from The Register

next story
HBO shocks US pay TV world: We're down with OTT. Netflix says, 'Gee'
This affects every broadcaster, every cable guy
Same old iPad? NO. The new 'soft SIMs' are BIG NEWS
AppleSIM 'ware to allow quick switch of carriers
Arab States make play for greater government control of the internet
Nerds told to get lost in last-minute power grab bid at UN meeting
Brits: Google, can you scrape 60k pages from web, pleeease
Hey, c'mon Choc Factory, it's our 'right to be forgotten'
Of COURSE Stephen Elop's to blame for Nokia woes, says author
'Google did have some unique propositions for Nokia'
It's even GRIMMER up North after MEGA SKY BROADBAND OUTAGE
By 'eck! Eccles cake production thrown into jeopardy
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Win a year’s supply of chocolate
There is no techie angle to this competition so we're not going to pretend there is, but everyone loves chocolate so who cares.
Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.