Feeds

AOL's ‘Connie’ faces uncertain future

Is this the end, sniff?

  • alert
  • submit to reddit

Remote control for virtualized desktops

AOL UK has denied that the omission of "Connie" from its current series of TV ads spells the end of the road for its annoying advertising cyber-genie.

A spokesman for AOL UK insisted that Connie was still with AOL but conceded that "she may not have quite a high profile in the future".

"She's taken a bit of a back seat - but she's not gone," he said.

AOL UK is currently running ads to plug its latest AOL 8.0 software. The ads feature people daydreaming about their ideal world online while sub-consciously drawing the figure "eight" - geddit?

Connie first hit the UK's TV screens way back in 1998. She quickly became the public face of AOL UK by nannying the nation's growing band of novice Net users.

In 2000 Connie was described as a "prissy know-all is a strange choice to symbolise the exciting new media revolution" by the advertising industry as the character topped the list of duff ads.

Last year Rachel Willis, the model and actress who plays AOL UK's cyber-genie Connie in its ads, was mugged on her way home in South London.

Thankfully, she was OK, just a little shaken. ®

Related Stories

AOL's Connie attacked in street
AOL and BT triumph with ad turkeys

Intelligent flash storage arrays

Whitepapers

Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
The Heartbleed Bug: how to protect your business with Symantec
What happens when the next Heartbleed (or worse) comes along, and what can you do to weather another chapter in an all-too-familiar string of debilitating attacks?
New hybrid storage solutions
Tackling data challenges through emerging hybrid storage solutions that enable optimum database performance whilst managing costs and increasingly large data stores.