Playboy gets into the Hutch
PrintSoft porn on 3G
Posted in Mobile, 21st May 2003 13:35 GMT
Free webcast: Service level monitoring and management
3 UK, the greenfield mobile network operator, has gone live with peddling soft porn from Playboy. Other Hutchison 3G territories will follow suit as and when they come on stream, although content - video and stills - will vary, according to local regulation and mores.
Hutchison 3G has licensed exclusive wireless rights in the territories in which it operates for three years to Playboy's print, online and broadcast content. That's up to 13,000 soft porn pictures and 2,000 hours of video for customers of 3 to trawl through.
3 UK has a director of Adult content, and some analysts think that porn will be a killer app for 3G mobile networks. Possibly, but only in private, and only when the lamentable battery life of 3G mobiles is sorted out. ®
Analyst Keynote: The Register Agile Data Center Summit
Checklist: signs you need to upgrade your business phone system
Analyst Keynote: The Register Agile Data Center Summit
Comparison Guide: IP Phones
Service level monitoring and management
Dirty, dirty PCs: The X-rated picture guide
Top 500 supers - rise of the Linux quad-cores
Early adopters bloodied by Ubuntu's Karmic Koala
Sign up, sign up for The Register IT security newsletter