UK WAP use tops 340m pages a month
Sort of successful after all
WAP mobile internet usage on the UK's networks topped 340 million page impressions in September, according to the Mobile Data Association. The figures may well come as surprise to WAP skeptics, who have largely viewed the technology as failing to inspire much consumer interest after its initial hype.
The MDA will report figures monthly on behalf of the UK's four GSM operators: Orange, O2, Vodafone and T-Mobile. It also plans to releases quarterly figures for the number of WAP-enabled handsets in circulation on the four networks.