Feeds

Orange builds games publishing division

Massively Mobile Multiplayer Games

  • alert
  • submit to reddit

The Essential Guide to IT Transformation

gi logoMobile phone operator Orange is continuing its commitment to mobile gaming, with the formation of a dedicated games publishing division within the group which will focus on the development of exclusive franchises for the company.

The new division will mostly focus on massively multiplayer titles – described by the company as massively mobile multiplayer games, or MMMGs. Six of these ludicrously-acronymed titles have been commissioned to developers already, and will be delivered within the next twelve months.

Orange has also invested almost £2 million in a new server system designed to host these mobile multiplayer titles, which it says will enable it to develop a “games community platform”. Most importantly, it will enable a persistent online community – with league tables, instant messaging and chat services built into the gaming experience.

The move is a development of the wirefree gaming division of Orange, which was launched in January 2001. Gaming forms the core of Orange’s entertainment strategy, although other "life services" divisions also exist within the company.

© gamesindustry.biz

Build a business case: developing custom apps

More from The Register

next story
Trying to sell your house? It'd better have KILLER mobile coverage
More NB than transport links to next-gen buyers - study
iWallet: No BONKING PLEASE, we're Apple
BLE-ding iPhones, not NFC bonkers, will drive trend - marketeers
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
Scotland's BIG question: Will independence cost me my broadband?
They can take our lives, but they'll never take our SPECTRUM
NBN Co adds apartments to FTTP rollout
Commercial trial locations to go live in September
Samsung Z Tizen OS mobe is post-phoned – this time for good?
Russian launch for Sammy's non-droid knocked back
Speak your brains on SIGNAL-FREE mobile comms
Readers chat to the pair who flog the tech
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Maximize storage efficiency across the enterprise
The HP StoreOnce backup solution offers highly flexible, centrally managed, and highly efficient data protection for any enterprise.