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MS JV aims for 50% growth in China

Targets chemicals, steel, electric

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ComputerWire: IT Industry Intelligence

Microsoft Corp's Chinese joint venture is aiming for 50% annual sales growth with products launched against IBM, the company said yesterday. Censoft Co Ltd is a joint venture with the Beijing government's Zhongguancun conglomerate, which owns the majority stake. Chief executive Zhu Xiduo told reporters Microsoft would help make Censoft an international company and would introduce its research engineers to assist local engineers in international standards and quality control work. Censoft was built with $12m in registered capital and plans to make $14m in its first year targeting firms in the chemicals, steel an electric power industries.

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