Feeds

BT woos SMEs with broadband

Scary

  • alert
  • submit to reddit

The Essential Guide to IT Transformation

BT is continuing its drive to tempt businesses to sign up to broadband with three measures which, it says, will help provide "hassle-free" technology for small and medium businesses (SMEs) in the UK.

Following on from the ACT NOW scheme in Cornwall, in which exchanges in areas deemed commercially unviable were upgraded to broadband thanks to a public/private partnership and loads of cash, BT is to expand the scheme to other parts of the country.

Schemes in Scotland, Cardiff, Wiltshire and Swindon, Devon, Hastings and West Sussex should see 90 more exchanges upgraded, bringing an additional 45,000 SMEs within spitting distance of broadband.

Separately, BT is also working with broadband service provider, Bulldog - a vocal critic of BT in the past incidentally - to run an SDSL (Symmetric Digital Subscriber Line) broadband trial in London from late autumn.

The trial - which allows companies to send and receive large files - is planned for late autumn and will involve around 30 SMEs in central London. By the end of March 2004 some 500 punters are expected to be using SDSL technology.

And finally, BT has teamed up with Computacenter to offer what it calls "hassle-free" technology with the provision of IT help and support services geared towards SMEs.

BT Retail chief exec Pierre Danon said all three initiatives were aimed at meeting the needs of customers in the SME sector.

Some 30,000 SMEs have so far signed up to ADSL in the UK and numbers are growing by around 2,500 a week.

Elsewhere, BTopenworld claims that almost half of businesses it surveyed claim that education and understanding was the "prime catalyst to accelerate broadband uptake in Britain" ahead of other "perceived barriers", such as cost and availability.

Perceived barriers? Surely, the biggest barrier to broadband take-up is availability - if it ain't available, you can't have it. Simple.

And if availability is only a "perceived barrier", why then is the chief exec of BT Retail announcing further schemes to deploy broadband in rural areas? ®

The Essential Guide to IT Transformation

More from The Register

next story
Scotland's BIG question: Will independence cost me my broadband?
They can take our lives, but they'll never take our SPECTRUM
Trying to sell your house? It'd better have KILLER mobile coverage
More NB than transport links to next-gen buyers - study
iWallet: No BONKING PLEASE, we're Apple
BLE-ding iPhones, not NFC bonkers, will drive trend - marketeers
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
Speak your brains on SIGNAL-FREE mobile comms firm here
Is goTenna tech a goer? Time to grill CEO, CTO
NBN Co adds apartments to FTTP rollout
Commercial trial locations to go live in September
Samsung Z Tizen OS mobe is post-phoned – this time for good?
Russian launch for Sammy's non-droid knocked back
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Maximize storage efficiency across the enterprise
The HP StoreOnce backup solution offers highly flexible, centrally managed, and highly efficient data protection for any enterprise.