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'As a gesture of goodwill...'

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UK etailer Dabs.com has changed its mind and decided to honour the sale of mispriced Xbox bundles.

Dabs' change of heart coincides with the launch of the new games system in the UK and should ensure that this important launch is not soured by a row with angry consumers.

On Tuesday, The Register reported how 13 people took up Dabs' offer of an Xbox Ultimate Bundle (which includes the console, memory unit, controller and three games) for £249 (ex VAT) only to be told later that their orders would not be honoured because they had been "processed incorrectly".

Last night The Register received a statement from Dabs which said: "As a gesture of goodwill... we have decided to honour the advertised price for the 13 orders placed and will ship the Xbox bundles as soon as stock is available."

Result. ®

That Dab's statement in full

On March 8th 2002, an error in the bundling software we use on our site resulted in our "Xbox Ultimate Bundle" (comprising Xbox console, memory unit and 3 games) being incorrectly advertised at www.dabs.com for £249 ex VAT. The price should have been £379 ex VAT.

The error was spotted swiftly, and the Xbox offer was removed from the site to prevent further confusion whilst the issue was investigated. During the short time the offer was live at the incorrect price, 13 customers placed orders. As a gesture of goodwill, and to thank these customers for their patience, we have decided to honour the advertised price for the 13 orders placed and will ship the Xbox bundles as soon as stock is available.

With regard to delivery times, dabs.com anticipated demand for the Xbox would be high and as such, since the beginning of February, have clearly displayed the note: "all orders are subject to stock availability on the launch date" on the Xbox offers page of our site. To date, the credit cards of customers who have placed Xbox orders have not, and will not be charged until stock is allocated to their order and shipped.

dabs.com apologises for any inconvenience this issue has caused and hopes our customers enjoy gaming on their new Xboxes when they receive them!

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Dabs scores Xbox web-pricing own goal

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