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WStore profitable in early 2002

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Corporate-focused e-reseller WStore says it expects to break even in the fourth quarter of this year and will enter profitability in the first quarter of 2002.

The reseller's revenue jumped from £5 million last year to an anticipated £14 million this year and is expected to grow to around £20 million next year, reckons MD Tony Price.

The site currently features two primary stores, one flogging hardware kit (mostly Compaq desktops) and the other selling a range of software. It expects to add a consumables store soon, with Price hinting at a possible acquisition in that space.

The site includes a custom-built Microsoft software-purchasing wizard that attempts to automate the labyrinth that is The Beast's licensing system for corporate (and academic) buyers, much like License Online tried to do, once upon a time. ®

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